Indian Tourism Sector Emmerging Oppurtunities -Emmerging Challenges and Oppurtunities in the Era of Globalisation
INDIAN TOURISM INDUSTRY -EMMERGING CHALLENGES AND OPPORTUNITIES IN THE ERA OF GLOBALISATION
Dr.GUNDETI RAMESH gundetiramesh15@gmail.com FACULTY MEMBER, DEPARTMENET OF ECONOMICS,SATAVAHANA UNIVERSITY, KARIMNAGAR,ANDHRAPRADESH.
This paper mainly highlighted the Challenges and Opportunities of the Indian Tourism in the context of globalization. This tourism industry undoubtedly emerged as an instrument of rural employment generation as a labor intensive activity in a labor surplus economy, with its forward and backward linkages with a host sectors like tranport,hospitality and education etc. Finally the paper also makes proper policy suggestion needed communication to promote and boosting tourism in India.
Key words: Compound Annual Growth rate (C.A.G.R), Foreign Exchange Earnings (FEE) Foreign Tourist Arrivals (FTA),Forward backward linkages
INTRODUCTION: Tourism is not only a growth engine but also an export growth engine and employment generator. According to the Economic Survey 2011-12 the sector has capacity to create large-scale employment both direct and indirect, for diverse sections in society, from the most specialized to unskilled workforce. It provides 6-7 per cent of the world’s total jobs directly and millions more indirectly through the multiplier effect, as per the UN’s World Tourism Organization. Since tourism does not fall under a single heading in India’s National Accounts Statistics, its contribution has to be estimated. Its contribution to GDP and employment in 2007-08 was 5.92 per cent respectively as per Tourist Satellite Account Data.
FTAs in India during 2010 were 5.78 million compared to 5.17 million during 2009, posting a growth of 11.8 per cent, much higher than the growth of 6.5 per cent for the world in 2010. FEEs from tourism in rupee terms during 2010 were Rs. 64,889 crore compared to Rs. 54,960 crore during 2009 with a growth rate of 18.1 per cent. Despite the slowdown and recessionary trends in the economies of
Dr.GUNDETI RAMESH gundetiramesh15@gmail.com FACULTY MEMBER, DEPARTMENET OF ECONOMICS,SATAVAHANA UNIVERSITY, KARIMNAGAR,ANDHRAPRADESH.
This paper mainly highlighted the Challenges and Opportunities of the Indian Tourism in the context of globalization. This tourism industry undoubtedly emerged as an instrument of rural employment generation as a labor intensive activity in a labor surplus economy, with its forward and backward linkages with a host sectors like tranport,hospitality and education etc. Finally the paper also makes proper policy suggestion needed communication to promote and boosting tourism in India.
Key words: Compound Annual Growth rate (C.A.G.R), Foreign Exchange Earnings (FEE) Foreign Tourist Arrivals (FTA),Forward backward linkages
INTRODUCTION: Tourism is not only a growth engine but also an export growth engine and employment generator. According to the Economic Survey 2011-12 the sector has capacity to create large-scale employment both direct and indirect, for diverse sections in society, from the most specialized to unskilled workforce. It provides 6-7 per cent of the world’s total jobs directly and millions more indirectly through the multiplier effect, as per the UN’s World Tourism Organization. Since tourism does not fall under a single heading in India’s National Accounts Statistics, its contribution has to be estimated. Its contribution to GDP and employment in 2007-08 was 5.92 per cent respectively as per Tourist Satellite Account Data.
FTAs in India during 2010 were 5.78 million compared to 5.17 million during 2009, posting a growth of 11.8 per cent, much higher than the growth of 6.5 per cent for the world in 2010. FEEs from tourism in rupee terms during 2010 were Rs. 64,889 crore compared to Rs. 54,960 crore during 2009 with a growth rate of 18.1 per cent. Despite the slowdown and recessionary trends in the economies of
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