International Market Research
Indian Ayurvedic Treatment
Ayurveda is the oldest surviving comprehensive medical science in the world. The term is derived from its ancient Sanskrit roots -Ayus which stands for life and Ved' which symbolizes knowledge. Vedic culture was based on the Vedas [four books of knowledge] the origin of which dates back to 40000 years. This is an indication to the age-old roots of Ayurveda. Ancient physicians segmented the universe into different types of manifested energy and attributed the very same energy to food and herbs.
Ayurveda or the 'science longevity' is the system of nature cure. It is known to promote positive health, natural beauty and long life. Although rooted in antiquity, Ayurveda is based on universal principles and is a living, growing body of knowledge - as useful today as it was in earlier centuries. Ayurvedic treatment essentially does not intend to suppress the main symptoms and create some new ones as side effects of the main treatment. The purpose is strengthen your constitution, remove the root cause and give permanent relief. There are four main approaches to tackling diseases in Ayurveda: i) shodan, or cleansing
ii) shaman or palliation
iii) rasayana or rejuvenation
iv) satvajaya or mental hygiene.
The treatment mainly comprises of powders, tablets, medicated oils etc. prepared from natural herbs, plants and minerals. Because medicines and treatments are natural, there may in fact be some side benefits. Along with medicine, proper diet- rich in natural fibres, exercise and simple living style is also advised. PanchKarma therapy is also used as a treatment in many diseases. This "PanchKarma" or Five internal cleansing methods, is a most profound therapy in Ayurveda. Yoga teaches a very systematic and scientific way of life which is important to pursue both materially and spiritually. Therefore, Ayurveda is not simply a health care system but a form of lifestyle adopted to maintain perfect...
Bibliography: India4health- India’s Premium Health Tourism Service Provider. .
Patel, Praful General Secretary International Ayurveda Foundation. "Global Resurgence and International Recognition of Ayurveda." www.herbalnet.org. .
Punarnava Ayurvedic Hospital Pvt.ltd. .
SME Times. .
Please join StudyMode to read the full document