Importance of Communication

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IMPORTANCE OF COMMUNICATION SKILLS
The importance of communication skills cannot be underestimated. Good communication skills are necessary in all walks of life. The lack of effective communication skills have a negative impact on the personal as well as professional life of a person.

❒ Good communication skills are a prerequisite for healthcare providers. – Ineffective communication, rather than incompetence, precludes the doctor from conveying to the patient that the former has the best interests of the patient in mind. For instance, a doctor may be knowledgeable and may have considerable expertise in his area of work. However, a patient may feel neglected or ignored if the doctor is not particularly good at communicating. The disillusioned patient may also consider getting a second opinion. A simple miscommunication, especially, when a one is ill, makes one feel awful. A good health care provider, who is able to put patients at ease with a few comforting gestures and words, will definitely be an asset to any hospital.

❒ A teacher, who is able to communicate well with students, can inspire them to learn and participate in class. –
Workplace communication can improve by participating in a facilitated workshop. A workshop facilitator needs to be able to communicate. Without effective communication, the goal of workshop facilitation cannot be realized. The facilitator needs to be able to identity dormant participants, and encourage them to come forth with their views without seeming overly patronizing. All this is impossible unless the facilitator has astounding communication abilities coupled with a natural empathy toward fellow beings.

❒ Good communication skills are an invaluable asset to a salesperson since he/she is entrusted with the task of convincing the prospective buyer about the wisdom of investing in a product.- This is done by assessing the needs of the buyer and suggesting a product that would meet the buyer 's requirements. The

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