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Ikea's Internalization Strategy

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Ikea's Internalization Strategy
OBLIGATORISK FORSIDE
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HJEMMEOPGAVER, PROJEKTER, SYNOPSER M. MUNDTLIGT FORSVAR
Home Assignments, Project Reports, Synopses with oral defence

INSTITUT FOR SPROG OG ERHVERVSKOMMUNIKATION
Department of Language and Business Communication | |
|NAVN: | |
|Name | |
| | |
|(If writing in groups, please state |Alexandra Stolba |
|names of all group members) | |
|CPR-NR.: | |
|Danish ID-Number | |
| | |
|(If writing in groups, please state |171287-2868 |
|ID-numbers of all group members) | |
|EKSAMENSNR. (PÅ STUDERENDE): | |
|Student Exam No.: |



Bibliography: Asian info n.d. Summary of Japan’s economy. Cited from (01.05.2009) http://www.asianinfo.org/asianinfo/japan/pro-economy.htm Bjorkman, I Capell, K. (26.04.2006). Ikea’s New plan for Japan. Cited from (01.05.2009) http://www.businessweek.com/globalbiz/content/apr2006/gb20060426_821825.htm Dahlvig, A., Kling, K De Mooij, M. (1998). Global marketing and advertising: Understanding Cultural Paradoxes. California: SAGE Publications. Encyclopedia of nations n.d.Japan. Cited from ( 05.05.2009) http://www.nationsencyclopedia.com/Asia-and-Oceania/Japan.html Hollensen, S Ikea group corporate site n.d., About the Ikea Group. Cited from (08.05.2009) http://193.108.42.168/?ID=25 Ikea group corporate site n.d., Ikea group stores Ikea n.d.. About Ikea. Student info. Cited from (27.04.2009) http://www.ikea.com/ms/en_GB/about_ikea/press_room/student_info.html Itim international n.d Japan fact sheet n.d., Japans economy in an era of globalization. Cited from ( 30.04.2009) http://web-japan.org/factsheet/pdf/04Economy.pdf Jetro Japan External Trade Organization n.d., Attractive sectors Johanson, J. & Vahlne, J.E. ( 1977) The internationalization process of the firm – a model of knowledge development and increasing foreign market commitments. Journal of international business studies, vol. 8, no.1, p. 23 Kotler, P Lane, G. (09-10.2007). Failed businesses in Japan: a study of how different companies have failed, and tips on how to succeed, in the Japanese market. Cited from (28.04.2009) http://findarticles.com/p/articles/mi_m0NTN/is_73/ai_n21081525/pg_4/ Lewis, E News Gate NY n.d .. Ikea confident as new store opens in Japan. Cited from (01.05.2009) http://newsgateny.net/site/news/newsfile.php?titolo=Ikea%20confident%20as%20new%20store%20opens%20in%20Japan&persona=Anders%20Dahlvig Public 360 n.d Snow, J. (12.04.2006) Ikea Funabashi. Cited from (13.05.2009) http://gridskipper.com/archives/entries/056/56578.php Sousa, C The Local n.d. (16.04.2006) ”Size matters as Ikea returns to Japan”. Cited from ( 09.05.2009) http://www.thelocal.se/3566/20060416/ Wijers-Hasegawa, Y.(25.04.2006) [11] Hollensen, S. (2001). Global marketing: A market responsive approach. (2nd edition), p. 48. [16] Sousa, C. & Bradley, F. (2006). Cultural Distance and Psychic Distance: Two Peas in a Pod? Journal of international marketing. Vol.14. no 1, pp 49-70. p. 53 [17] Bjorkman & Forsgren, Op.cit [20] De Mooij, M. (1998). Global marketing and advertising: Understanding Cultural Paradoxes. California: SAGE Publications., p. 27 [21] Kotler & Keller ,op.cit., p [24] Dahlvig, A., Kling, K. & Goteman, I. (2003). Ikea CEO Anders Dahlvig on International Growth and Ikea’s Unique corporate culture and brand identity. The academy of management executive, vol.17, no.1, pp. 31-37 [25] Ikea n.d. [27] Asian info n.d. Summary of Japan’s economy. Cited from (01.05.2009) http://www.asianinfo.org/asianinfo/japan/pro-economy.htm [28] Encyclopedia of nations n.d.Japan [31] The Local n.d. (16.04.2006) ”Size matters as Ikea returns to Japan”. Cited from ( 09.05.2009) http://www.thelocal.se/3566/20060416/, [32]Lewis, E [35] Jetro Japan External Trade Organization n.d., Attractive sectors. Retail. Cited from (10.05.2009) www.jetro.go.jp/en/invest/attract/retail/retail2009.pdf [36] Capell,K [37] Lewis, E. (28.03.2005). Is Ikea for everyone? Cited from (10.05.2009) http://www.brandchannel.com/features_effect.asp?pf_id=256 [38] Hollensen, S., op.cit., p [39] Ikea group corporate site n.d., Ikea group stores. Cited from (28.04.2009) http://www.ikea-group.ikea.com/?ID=11 [40] Japan fact sheet n.d., Japans economy in an era of globalization [41] Asian info n.d. Summary of Japan’s economy. Cited from (01.05.2009) http://www.asianinfo.org/asianinfo/japan/pro-economy.htm [42] Itim international n.d [46] Asian info n.d. Summary of Japan’s economy. Cited from (01.05.2009) http://www.asianinfo.org/asianinfo/japan/pro-economy.htm [47] Lane G., op.cit.

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