Idea Report

Topics: Mobile phone, Cellular network, Aditya Birla Group Pages: 30 (5907 words) Published: April 22, 2013
“Assessment Of Distribution Network For IDEA In Ahmedabad”

A Grand Project Report Submitted in Partial Fulfillment of the award of Master Of Business Administration Degree

Project Guide

Mr. Vijay Singh Bainsla (Sr. Manager-IDEA)

Prof. Palak Kanabar

Submitted by

Bhagyesh h. Dave (09)

Poonam Singh (50)


COMPUTER STUDIES Gandhinagar, India


This is to certify that Mr. Bhagyesh Dave and Ms. Poonam Singh, students of M.B.A 2nd year of S. K. Patel Institute of Management and Computer Studies, Gandhinagar has completed their Grand Project titled, “Assessment of distribution network of Idea in Ahmedabad” in the year 2004-2005 in partial fulfillment of Gujarat University requirements for the award of the Degree of Master of Business Administration.

Prof. S. Chinnam Reddy Prof. Sonu V. Gupta Prof. Palak Kanabar Director Coordinator Project Guide


We, hereby, declare that the Grand Project titled “Assessment Of Distribution Network For IDEA In Ahmedabad.” Is our original work and has not been published elsewhere. This has been undertaken for the purpose of partial fulfillment of Gujarat University requirements for the award of the Degree of Master of Business Administration.

Date :

Place : ___________ Bhagyesh Dave

Poonam singh


We have carried out this research work as a Grand Project, which is a part of our course curriculum for MBA Program. We take this opportunity to thank all those people who have helped us in this project.

We would like to convey our sincere thanks to Mr. Kavi Mahajan (Assistant General Manager, Marketing Dept.) for providing this opportunity.

Our sincere thanks to Mr. Vijay Singh Bainsla (Senior Manager, Marketing Dept.), for his continued guidance and support, without which it would not have been possible to complete this project. He has ably guided us with his incisive and valuable suggestions, which significantly influenced our thinking process. We are also thankful to the whole marketing department for their kind support.

We thank our Director, Prof. S. Chinnam Reddy for giving us the opportunity to work on such an excellent project. And also thankful to our project guide Prof. Palak Kanabar, who has provided the total guidance and help at every aspect of the project. We are also thankful to our faculty members for their guidance and support.

We are also indebted to the various retailers for having pared their valuable time and enabling us to carry out the research satisfactory. Lastly we also thank everyone who have been directly or indirectly associated with us during this research study.

Date:Bhagyesh Dave (09)
GandhinagarPoonam Singh (50)


|Sr. No. |Particulars |Page No. | |1 |Executive Summary |6 | |2 |Introduction |7 | |3 |Industry Profile |8 | |4 |Company Profile |16 | |5 |Research Design |20 | |6 |Limitation & Scope of Research...
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