The major challenges of profitability and increased competition have made theHRM function more important to business success than ever before. Discuss.Respond your finding with examples.Introduction Human resource management is more important in a changing environment than before.There are some challenges and changes, which have great impacts on organizationsrespective to human resource (HR) function behaviors. These impacts know asglobalization, increasing customer’s expectations, transparent market, and humanresource management (HRM) provides possibilities to make organizations more healthyand competitive. Where the firm may focus on cost for employee compensation and makeconclusions on share services or outsourcings.We can say that, the function of HR units offers and increases some potential of organizations structure and some of human capital, globalizations, increasing informationtechnology, enhanced customer expectations and the transparency of global markets thatknow as a main shift in a developing world. Content
To be more profitability in the challenging economy with a large competitors, TIMATCHSDN BHD have globalize their business where they explain that “Globalization is theterms used to describe the increased pace of economic and cultural interconnectedness between different countries.” TIMATCH SDN BHD had increasing the competition depends on the developments of consumer expectations. Consumers await more performance and their needs are more difficult to handle. Moreover, consumer has moreaccess to information and is more informed than ever before. The result of this changingknowledge is the customers anticipation has become stronger than ever before, where themarket participants increased the competition because better product and services for more favorable conditions are offered. They know that HR can influence customers’satisfaction and the performance of the company, where the HR activities as pay,communication, ensuring fair work conditions...
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