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Htc Company Analysis

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Htc Company Analysis
Running head: HTC CORPORATION

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HTC CORPORATION INSHA SHAH UNIVERSITY OF AKRON

Running head: HTC CORPORATION

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HTC AT A GLANCE HTC Corporation (originally High Tech Computer Corporation) is a smart phone manufacturer founded in 1997 and based in Taiwan, as an outsourcing company. HTC Corporation prides itself on offering open source mobile phones which are easy for both developers and users, and has quickly established its reputation as a leading company behind many of the markets most popular operated branded-devices. According to the HTC profile on the Wikipedia Online Encyclopedia HTC retains approximately 13,000 employees. They follow the typical tall organizational structure with many layers between workers and the CEO. It is highly centralized: top decisions are made by the CEO of the company. HTC Corporation has launched several major HTC- Branded products on the international market with the intention of becoming the leading innovative supplier of mobile information and communication devices. In fact, HTC Corporation was the first on the international market to offer the Android mobile device platform through its HTC Dream hardware, marketed as the T-Mobile G1 model. In support of this, HTC Corporation has expanded its technological and marketplace strength through partnership with major player Microsoft and leading mobile phone operators of Orange, O2, T-Mobile, Vodafone, Cingular, Verizon, Sprint and NTT DoCoMo (“HTC.Com”). Most recently in Australia, HTC Corporation launched its three latest handsets- HTC Snap, HTC Touch Diamond2 and HTC Touch Pro2 to add to its 11 devices currently in the Australian market. The new technology founded in these highly popular products is designed to be finger-touch friendly, with improved mobile integration technology, and dual microphone and speakers. The HTC Corporation’s newest feature is the “inner circle” which allows the users to bring emails from a preselected group to a top of their inbox, making



References: Bloomberg Businessweek. (2012, April 10). Retrieved from http://investing.businessweek.com/research/stocks/financials/financials.asp?ticker=2498:TT 6 HTC Corporation. (n.d.). Retrieved from http://www.htc.com/us/about/careers/industrial-designer-corporate-strategy-office/422 HTC Corporation. (n.d.). Retrieved from http://www.htc.com/us/about/social-responsibility HTC. (n.d.). In Wikipedia Online Encyclopedia. Retrieved from http://en.wikipedia.org/wiki/HTC

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