How to handle customer complaint

Topics: Management / Pages: 1 (2524 words) / Published: Feb 7th, 2015
INTRODUCTION
Every company in world must have front desk which we’ve known as customer service. But do we know what is customer service? And what we understand about what their job? How it’s important to each of organizational in the world especially big company who run the business in retailing, supermarket, and services? For example is Aeon company is include in retailing and must have customer service in their store to what? Before we solve the complaint at customer service, let’s we understand first what the definition of customer service and figure 0.1 shows what customer service look.
Figure 0.1:Customer Service
WHAT IS THE DEFINITION OF CUSTOMER SERVICE?
Customer service is the provision of service to customers before, during and after a purchase .According et.al, ”Customer Service is a series of activities design to enchance the level of customer satisfaction-that is, the feeling that a product or service has met the customer espectation. The importance of customer service may vary but the product or service, industry and the customer is very important especially in a big organisation. The perception success of such interactions will dependent on employees “who can adjust themselves to the personality of the guest, ”according to Micah Solomon. From the point of view an overall sale process engineering effort, customer service plays on important role in organization’s ability to generate income and revenue. From that perspective, customer service should be include as part of an overall approach to systematic improvement. A customer service experience can change the entire of what perception a customer has of the organization. Some have argued that the quality and level of customer service has decreased in recent years, and that this can be attributed to a lack of support or understanding at the executive and middle management levels of a corporation and or a customer service policy. To

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