how music effect our life
1. COURSE TITLE
Introduction to Entrepreneurship and Innovation 2. COURSE CODE
GDBM1013
3. PRE-REQUISITE Nil
4. CO-REQUISITE Nil
5. NO. OF CREDITS 3 credits
6. CONTACT HOURS 42 hours 7. OFFERING UNIT Division of Business and Management
8. SYLLABUS PREPARED/REVIEWED BY
Berry Kwock/Dr. Herman Tan and Prof. Stella Cho 9. AIMS & OBJECTIVES
The aims and objectives of this course are to train up students with the required multiple skills to solve complex problems in their work place or in making business decisions through understanding of essential entrepreneurial business principles, being aware of and responding to the challenges and rewards from starting new ventures, comprehending the role of entrepreneurship and innovation in society, and grasping how entrepreneurship and innovation are important in today’s world – a world in which unemployment is becoming an issue and the role of small and medium sized enterprises are driving economies. As this course introduces students to an array of principles and new perspectives that will encourage critical thinking to contest their pre-existing ideas and beliefs, students will gain multiple skills and understanding that will help them throughout their careers, either as an employee or as an entrepreneur.
10. COURSE CONTENT
Topics
Hours
Introduction – The Role of Entrepreneurship and Innovation in Society
3
What is Entrepreneurship? Foundations (Ch 1) - Importance of Entrepreneurship in Today’s World
3
From Ideas to Reality (Ch 2) – How to Unlock Creativity and Innovation
3
Business Model and Strategic Plan (Ch 3) – Corporate Social Responsibility Considerations
3
Feasibility Analysis and Business Plan (Ch 4)
3
Buying an Existing Business (Ch 7)
3
Marketing Plan (Ch 8) – Ethical Considerations
3
Group Presentation-Business Plan Concept
(Each Team 20 Minutes PowerPoint Presentation)
3
Midterm Examination
3
Sources of Financing:
Introduction to Entrepreneurship and Innovation 2. COURSE CODE
GDBM1013
3. PRE-REQUISITE Nil
4. CO-REQUISITE Nil
5. NO. OF CREDITS 3 credits
6. CONTACT HOURS 42 hours 7. OFFERING UNIT Division of Business and Management
8. SYLLABUS PREPARED/REVIEWED BY
Berry Kwock/Dr. Herman Tan and Prof. Stella Cho 9. AIMS & OBJECTIVES
The aims and objectives of this course are to train up students with the required multiple skills to solve complex problems in their work place or in making business decisions through understanding of essential entrepreneurial business principles, being aware of and responding to the challenges and rewards from starting new ventures, comprehending the role of entrepreneurship and innovation in society, and grasping how entrepreneurship and innovation are important in today’s world – a world in which unemployment is becoming an issue and the role of small and medium sized enterprises are driving economies. As this course introduces students to an array of principles and new perspectives that will encourage critical thinking to contest their pre-existing ideas and beliefs, students will gain multiple skills and understanding that will help them throughout their careers, either as an employee or as an entrepreneur.
10. COURSE CONTENT
Topics
Hours
Introduction – The Role of Entrepreneurship and Innovation in Society
3
What is Entrepreneurship? Foundations (Ch 1) - Importance of Entrepreneurship in Today’s World
3
From Ideas to Reality (Ch 2) – How to Unlock Creativity and Innovation
3
Business Model and Strategic Plan (Ch 3) – Corporate Social Responsibility Considerations
3
Feasibility Analysis and Business Plan (Ch 4)
3
Buying an Existing Business (Ch 7)
3
Marketing Plan (Ch 8) – Ethical Considerations
3
Group Presentation-Business Plan Concept
(Each Team 20 Minutes PowerPoint Presentation)
3
Midterm Examination
3
Sources of Financing: