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Harlem Brewing Company Case Study

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Harlem Brewing Company Case Study
Harlem Brewing Company is Black Owned and Growing Fast

Celeste Beatty hopes that WalMart can do for her beer what they did for Patti LaBelle's pies. Beatty is the owner of The Harlem Brewing Company, a black-owned brewing company that has been serving the people of the local area for 15 years.

The business, which started as a small brewery run out of her apartment, will take a giant leap forward when it hits Walmart's shelves in 39 locations throughout New York. Just look for names like Sugar Hill Golden Ale, Harlem Renaissance Wit and Strawberry Hard Cider.

Beatty's bear is entirely natural. According to the Atlantic Black Star, she even "grows hops in her backyard and on a farm in upstate New York." In an interview with The Root, she

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