HCS 490: New Modes Of Communication In Healthcare
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HCS 490
August 5, 2013
Jennifer Johnson
Communication Paper Health care communication technology is rapidly advancing. New modes of communication in the health care arena are making it easier for the patient and the physician to communicate in a more effective manner. With the technological advancements that have taken place over the past decade, communication has evolved from handwritten charts to completely paperless electronic communication. Whereas before, correspondence could have taken days or weeks, information can now be transmitted in a matter of seconds. The implementation of Electronic Medical Records (EMR) has allowed patients to be involved in their health care, the system enables physicians to record …show more content…
Information is
accessed and shared in a matter of seconds from all over the world. “The internet provides
marketers and consumers with opportunities for much greater interaction and individualization”
(Kotler, Shalowitz, & Stevens, 2008, p. 463). Social networking holds considerable potential
value for how patients research their health care issues. If a patient is looking for others with the
same medical condition, they can find support and share their findings with anyone around the
world.
Many organizations are creating Facebook pages to market services they provide, introduce new staff, give news updates, or advertise new products. This type of social networking caters to the younger generation that prefers searching the web over reading an ad in a newspaper or magazine. As technology becomes accessible to most people, printed advertisement will be seen as a nuisance rather than a form of …show more content…
J. (2008). Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System. Retrieved from The University of Phoenix eBook Collection database.
Makoul, G., Curry, R., & Tang, P. (2001). The use of electronic medical records: communication patterns in outpatient encounters. Journal of the American Medical Informatics Association: JAMIA, 8(6), 610-615.
Spratt, A. D., & Dickson, K. E. (2008). CHANGE FACTORS AFFECTING THE TRANSITION TO AN EMR SYSTEM IN A PRIVATE PHYSICIANS ' PRACTICE: AN EXPLORATORY STUDY. Academy Of Health Care Management Journal, 4(2), 41-88.
Whetten-Goldstein, K. K., Nguyen, T. Q., & Sugarman, J. J. (2001). So much for keeping secrets: the importance of considering patients ' perspectives on maintaining confidentiality. AIDS Care, 13(4), 457-465.
HCS 490
August 5, 2013
Jennifer Johnson
Communication Paper Health care communication technology is rapidly advancing. New modes of communication in the health care arena are making it easier for the patient and the physician to communicate in a more effective manner. With the technological advancements that have taken place over the past decade, communication has evolved from handwritten charts to completely paperless electronic communication. Whereas before, correspondence could have taken days or weeks, information can now be transmitted in a matter of seconds. The implementation of Electronic Medical Records (EMR) has allowed patients to be involved in their health care, the system enables physicians to record …show more content…
Information is
accessed and shared in a matter of seconds from all over the world. “The internet provides
marketers and consumers with opportunities for much greater interaction and individualization”
(Kotler, Shalowitz, & Stevens, 2008, p. 463). Social networking holds considerable potential
value for how patients research their health care issues. If a patient is looking for others with the
same medical condition, they can find support and share their findings with anyone around the
world.
Many organizations are creating Facebook pages to market services they provide, introduce new staff, give news updates, or advertise new products. This type of social networking caters to the younger generation that prefers searching the web over reading an ad in a newspaper or magazine. As technology becomes accessible to most people, printed advertisement will be seen as a nuisance rather than a form of …show more content…
J. (2008). Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System. Retrieved from The University of Phoenix eBook Collection database.
Makoul, G., Curry, R., & Tang, P. (2001). The use of electronic medical records: communication patterns in outpatient encounters. Journal of the American Medical Informatics Association: JAMIA, 8(6), 610-615.
Spratt, A. D., & Dickson, K. E. (2008). CHANGE FACTORS AFFECTING THE TRANSITION TO AN EMR SYSTEM IN A PRIVATE PHYSICIANS ' PRACTICE: AN EXPLORATORY STUDY. Academy Of Health Care Management Journal, 4(2), 41-88.
Whetten-Goldstein, K. K., Nguyen, T. Q., & Sugarman, J. J. (2001). So much for keeping secrets: the importance of considering patients ' perspectives on maintaining confidentiality. AIDS Care, 13(4), 457-465.