Graphic Design

Topics: Graphic design, Design, Communication design Pages: 5 (1944 words) Published: September 21, 2013

The World of Graphic Design
Everyone knows the feeling of walking around and seeing something on the floor that catches their eye, usually it is nothing but trash with creative designs and coloring, but why are people so curious to see what it is anyway? Because the graphic designers for that company did their job correctly. Graphic design is the art of getting a message out to a targeted audience through various forms of artwork. Everyone worldwide, businesses and the average person use graphic designing skills every day. Every shirt with a design, logo or message was the work of graphic designers. Another example of graphic design is, a social network. Users on can edit profiles such as adding designs, changing color schemes, and several applications such as games, and music applications. That is one way people use graphic design from day to day. Graphic designers are a key component in any business or company worldwide.

A company or business can only do so well without advertising and innovation. For example, you would not go into a store and view three different boxes of televisions and all it said on every single one was "television" on it without any designs or color. Companies hire innovative graphic designers to get a specific message across to an audience. "Graphic designers consider cognitive, cultural, physical and social factors in planning and executing designs for the targeted audience." (U.S.) Graphic designers are very valuable to companies and can make or break a company. A product's message to the targeted audience might be very weak and vague with poor graphic design. A product can be great with the right color schemes and attractive designs. Graphic designers generate unique images for their company or client which will be seen on their products as a logo, design, or advertisement. They also design company billboards, product labels, with not only by using images, but also using creative writing as well. "Designers make the company because they have to make a design or logo that will compete with dozens of competitors selling the same product or service" (Stone). The advertising industry benefits the most from graphic designers by making sure the product or service is understandable and clear.

Graphic design is nothing new it has been around forever. Historians believe the earliest manuscripts were created anywhere from four hundred A.D. to six hundred A.D. Illuminated manuscripts are manuscripts that has text which is complemented by decorated boarders and images or illustrations. "Graphic design is the combination of computer animations and graphics mixed with drawings to create art, logos, advertising" ("Graphic"). Graphic design focuses on visual communication and presentation of products, businesses, website, or projects. Graphic design enhances transfer of knowledge and makes everything a lot easier to comprehend and understand the purpose or message the company or client are trying to convey back to the consumer or audience. It is a form of visual communication through a combination of art and technology (Bean). Graphic design did not become as popular until the twenty-first century where it became digital and where computers became accessible. With the internet becoming such a great tool to communicate with others visually and through writing worldwide, advertising became a lot easier and graphic designers were in demand.

Graphic design is one of the most flexible jobs in the market place. Twenty-five hundred jobs are created each year nearly sixty percent are self-employed. There is also a good job outlook through 2014 ("Graphic"). Every company, business, or general public use some sort of graphic design in their everyday life. As new technology arises the demand for graphic designers is rapidly increasing. Graphic design is expected to grow faster than average jobs, thirteen percent over ten years spanning from 2008 to 2015. This definitely makes...
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