Google Search Console Case Study
The QuickStart Guide to Using Google Search Console to Increase SEO Visibility
There are many powerful SEO tools in today’s marketing world. Most SEO tools can be highly beneficial, but often come with a cost associated with it. However, there are some tools that smart marketers can leverage to assist with the variety of tasks needed on a given day.
One tool that smart marketers can leverage for SEO is Google Search Console. This free tool provided by Google is a great way to gain insights about your site in one main platform. Google Search Console is often underutilized by search marketing teams. To help you get the most benefit from Google Search Console, we outlined the four main areas within the tool to help you reach your search marketing …show more content…
This section is useful to understand how many pages are included Google’s index and if there are any blocked resources on your site. The index status tab is useful when analyzing if Google is indexing all the pages you want included in the SERPs. It is good to check the pattern of the index status of your website so that the number of pages is growing consistently or not dropping off quickly randomly.
The blocked resources tab is a great way to easily identify if certain pages are blocked from Googlebot. Make sure you check this tab to optimize the crawling of the pages/resources that you want being crawled by Googlebot.
You can also remove URLs temporarily from the Google index with the remove URLs tab. This tab is useful when you need to remove a page quickly. As a note, the tab only removes the page temporarily (around 90 days) and you still will need to update your site to permanently remove the page.
Crawl
The last main section of Google Search Console is the “Crawl” section. This section provides smart marketers information regarding broken pages or files on the website, crawl stats from Googlebot, and URL parameter information. The section also provides tools to submit your content to Google, test your robots.txt file and submit your sitemap to
There are many powerful SEO tools in today’s marketing world. Most SEO tools can be highly beneficial, but often come with a cost associated with it. However, there are some tools that smart marketers can leverage to assist with the variety of tasks needed on a given day.
One tool that smart marketers can leverage for SEO is Google Search Console. This free tool provided by Google is a great way to gain insights about your site in one main platform. Google Search Console is often underutilized by search marketing teams. To help you get the most benefit from Google Search Console, we outlined the four main areas within the tool to help you reach your search marketing …show more content…
This section is useful to understand how many pages are included Google’s index and if there are any blocked resources on your site. The index status tab is useful when analyzing if Google is indexing all the pages you want included in the SERPs. It is good to check the pattern of the index status of your website so that the number of pages is growing consistently or not dropping off quickly randomly.
The blocked resources tab is a great way to easily identify if certain pages are blocked from Googlebot. Make sure you check this tab to optimize the crawling of the pages/resources that you want being crawled by Googlebot.
You can also remove URLs temporarily from the Google index with the remove URLs tab. This tab is useful when you need to remove a page quickly. As a note, the tab only removes the page temporarily (around 90 days) and you still will need to update your site to permanently remove the page.
Crawl
The last main section of Google Search Console is the “Crawl” section. This section provides smart marketers information regarding broken pages or files on the website, crawl stats from Googlebot, and URL parameter information. The section also provides tools to submit your content to Google, test your robots.txt file and submit your sitemap to