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google final report
Organization Culture of Google

-Contents-
Ⅰ. Introduction
Ⅱ. Forming a culture
A. External Adaptation and Survival
1 Mission and strategy
2 Goals
3 Means
4 Measurement
B. Internal integration
1 Language and concepts
2 Group and Team Boundaries
3 Power and status
4 Reward and punishment
Ⅲ. Sustaining a culture
A. Methods of Maintaining Organizational Culture
B. Organizational rites
C. Example ‘Google’
1 Criteria for rewards
2 Selection and promotion
3 Organizational rites
Ⅳ. Changing a culture
A. Change Driver of Google
B. Change Level of Google
C. Change Leader of Google
Ⅵ. What type of organizational culture
V. Socialization
A. Socialization of new employees
B. Organizational socialization process
C. Insights for leaders
D. Possible outcomes of the socialization process
E. Example ‘Google’
Ⅶ. Conclusion

What is Organizational culture?

Organizational culture is an idea in the field of organizational studies and management which describes the psychology, attitudes, experiences, beliefs and values (personal and cultural values) of an organization. It has been defined as “ the specific collection of values and norms that are shared by people and groups in an organization and that control the way they interact with each other and with stakeholders outside the organization.”
Ravasi and Schultz state that organizational culture is a set of shared mental assumptions that guide interpretation and action in organizational culture, several constructs are commonly agreed upon – that organizational culture is holistic, historically determined, related to anthropological concepts, socially constructed, soft, and difficult to change.
This definition continues to explain organizational values, described as “beliefs and ideas about what kinds of goals members of an organization should pursue and ideas about the appropriate kinds of standards of behavior organizational members should use to achieve these goals. From

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