Global Programmatic Video Market 2014-2018

Topics: Market trends, Dow Jones Industrial Average, Abbas Kiarostami Pages: 3 (361 words) Published: August 25, 2014
Global Programmatic Video Market 2014-2018

Global media consumption is on the rise because individuals are now operating multiple electronic devices at the same time. An increase in disposable income and a burgeoning middle-class population is driving sales of electronic gadgets such as smartphones, tablets, TVs, notebooks, and PCs. An increase in the use of electronic gadgets and internet penetration has led to an increase in the amount of time spent by users watching online video and driving media consumption. For instance, in the US, people spend about 80 percent of their time on different sources of media such as internet and mobile.

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Programmatic Video market for the period 2014-2018. To calculate the market size, the report takes into account the revenue generated from video advertising through programmatic channels. The report also presents the vendor landscape and a corresponding detailed analysis of the leading vendors in the Global Programmatic Video market. In addition, the report discusses the major drivers that influence the growth of the Global Programmatic Video market.

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Key Regions


Key Vendors
BrightRoll Inc.
SpotXchange Inc.
Tremor Video Inc.

Other Prominent Vendors

Adconion Media Group
Dárriens Media Exchange
Platform One
Rocket Fuel
Rubicon Project

Key Market Driver

Increased Spending on Online Advertising
For a full, detailed list, view our report.

Key Market Challenge

Reliability and Analysis of Big Data
For a full, detailed list, view our report.

Key Market Trend

Rapid Growth in Programmatic Spending
For a full, detailed list, view our report.

Key Questions Answered in this Report

What will the market size be in 2018 and what will the...
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