General Motors Packard Electric Division
General Motors: Packard Electric Division
Luiz Zuneda
BU-502 Applied Business Research and Communication Skills
Instructor: Dr. Peggy Bilbruck
Southern States University
Abstract
In this case study we will analyze the options which David Schramm will be submitted to decider the use of a new product, RIM groomet is the best option to be used in the 1992 year of cars manufactured by the company General Motors. Throughout the text, concepts will be reviewed on decision making (William Ellet, 2007) and about the proposed case study. At the end may be subject to some conclusions about this process and reflect about the choice made by David and check the positive and negative points.
In this case study, it will be analyzed the attitude taken by David Schramm regarding the use of a grommet RIM for a car model year 1992. David will have to do an analysis of the proposed question and submit your answer to the Product, Process and Reliability (PPR) Committee (William Ellet, 2007). In this case study, in particular, the main idea being observed is the situation of David's decision-making regarding the issue made by PPR committee. According to William Ellet (2007), in relation to the decision making process, there are five main elements:
Options
Criteria
Analysis of option
Recommendation
Actions
Options
The first step in making the decision is to know what are the options, if there is no option, there is no decision to be made.
Criteria
Knowing the existing options, the decision maker should utilizer-criteria to choose the best option. In David’s case, one of the criteria could be, for example, the reliability of the car part supplier in question.
Analysis of Options In this step, bearing in mind the options available and the criteria to be used, must begin now to make the decision for the case and based on that choose the best answer.
Recommendation
Recommendation in the case, is nothing more than the possibility becoming the
Luiz Zuneda
BU-502 Applied Business Research and Communication Skills
Instructor: Dr. Peggy Bilbruck
Southern States University
Abstract
In this case study we will analyze the options which David Schramm will be submitted to decider the use of a new product, RIM groomet is the best option to be used in the 1992 year of cars manufactured by the company General Motors. Throughout the text, concepts will be reviewed on decision making (William Ellet, 2007) and about the proposed case study. At the end may be subject to some conclusions about this process and reflect about the choice made by David and check the positive and negative points.
In this case study, it will be analyzed the attitude taken by David Schramm regarding the use of a grommet RIM for a car model year 1992. David will have to do an analysis of the proposed question and submit your answer to the Product, Process and Reliability (PPR) Committee (William Ellet, 2007). In this case study, in particular, the main idea being observed is the situation of David's decision-making regarding the issue made by PPR committee. According to William Ellet (2007), in relation to the decision making process, there are five main elements:
Options
Criteria
Analysis of option
Recommendation
Actions
Options
The first step in making the decision is to know what are the options, if there is no option, there is no decision to be made.
Criteria
Knowing the existing options, the decision maker should utilizer-criteria to choose the best option. In David’s case, one of the criteria could be, for example, the reliability of the car part supplier in question.
Analysis of Options In this step, bearing in mind the options available and the criteria to be used, must begin now to make the decision for the case and based on that choose the best answer.
Recommendation
Recommendation in the case, is nothing more than the possibility becoming the
References: Aaron, J.E. (2013). The Little, Brown Essential Handbook (8th edition), New York, NY Pearson Longman. Ellet, W. (2007) .The case study Handbook, Boston, MA; Harvard Business school press. Steven C. Wheelwright & Geoffrey K. Gill, General Motors: Packard Electric Division”, case 9-691-030 (Boston: Harvard Business School Publishing, 1999), 1