Masculinity is very dominated in the zombie genre. Most zombie films and TV shows usually use the men as the hero and the saviours form the devastation. The men are displayed as the stronger sex and the women as the weaker sex. Because of this all the heroes and donors in the zombie genre are men.
In the working dead trailer the first thing we see is a close up of a man. We can tell this is going to be the hero as he fits all the attributes of a hero in the zombie genre. For example he is a muscly man, blonde hair and blue eyes. This is often the hero we see in the zombie genre. In the zombie role there are certain gender roles that both sex have. The man is the protector and the provider, as he has to look out for the women with him. The women don’t really have a role as they are considered “to weak”.
Another reason why the zombie genre is normally masculine as it matches there audience. As most of their audience are male, there’s a coloration that they have. This creates more of a bond with the audience as they feel that they themselves could be like a hero. As not much of their audience are female they don’t really focus on the role of the women in the zombie genre. Some of the zombie films don’t have much women some don’t have any