locate your chosen example within a circuit of culture, and identify the sort of issues you might raise at each point on the circuit, drawing on your knowledge of the questions, problems and approaches explored on the module during the year. This illustrative example works around the material explored in the very first session on this module, and is designed to provide you with some ideas about how to approach this piece of assessment. ‘Gangnam Style’, by the South Korean performer Psy, was released…
Why Did “Gangnam Style” Became Popular? When I went to the Z-Bar which is a pub in Spearfish, I was so surprised that everybody was dancing like a horse with Korean music. I was familiar with the music which titled “Gangnam Style” not the wacky dancing. How is it possible to listen a Korean music in U.S. somewhere? The next day, my roommate asked me to watch a music video of the “Gangnam Style” on YouTube. Surprisingly, the video has been viewed more than 530 million times on YouTube. Nowadays…
Gangnam Style The globalization has lead to make every big incident, fact or event happening in any part of the world the topic of people’s conversations. Recently, a song sung by a South Korean(in his native language) rapper/entertainer Park Jae-sang, better known by his stage name Psy, was this topic. A lot views were kept forward regarding by various people but anyone could tell that they were overwhelmingly positive by just listening to the fever it had spread among the people. Because Korean…
If the phrase “Oppa Gangnam Style” doesn’t mean anything to you yet, you may want to Google it or ask your friends about it, or you’ll be left wondering why everyone is hopping up and down on invisible horses. The combination of catchy riffs and the corny-yet-hip dance moves made the music video by Korean artist Psy (short for “Psycho”) the most “liked” YouTube video of all time. Who is this Psy? Where exactly is Gangnam and what is its style? Well, I have all the answers for you. Today, I’d…
Introduction “Gangnam style!!!! PSY!!!!” Nowadays, everyone in Malaysia is talking about the Oppa Gangnam Style. Oppa Gangnam style is the famous video in Malaysia originated from Korea. Malaysians even create a lot of parody versions of Gangnam Style like KL style, Orang Sabah style and Super Kampung Style. Basically, Gangnam style is one of the songs of PSY’s sixth album. He released this album on July of 2012. Within 4 months, this video had already become the most viewed video in YouTube. Peoples…
CASE STUDY ABOUT THE RESPOND OF PRESIDENT UNIVERSITY MIDDLE AGE LECTURERS TOWARD THE POPULARITY OF ‘PSY-GANGNAM STYLE’ Chapter 1 INTRODUCTION 1.1 Background Isn’t it obvious that the hundreds of films, thousands of songs, tens of thousands of TV shows, and billions of Internet sites must be having some effect? Also, if advertisers did not think their messages had effects, why do they spend hundreds of billions of dollars each year on making and distributing such messages? In…
Interventions: The term intervention refers to all the planned programmatic activities aimed at bringing changes in an organization. These changes are intended to ensure improvement in the functioning of the organization- in its efficiencies and effectiveness. The changes are brought through the employees in the organization while consultants facilitate the change process. Any OD intervention, therefore, involves close interaction between the consultants and the client organization. Intervention…
RHEINISCHE FACHHOCHSCHULE KÖLN University of Applied Sciences Department: Business and Law Degree Program: B.A. – Media Management Term Paper – Business English Thesis: „Viral Video are predicted to be successful“ Question: Did “Gangnam Style” go viral on the Internet because of seeding support by celebrities from the U.S.A.? Term Paper submitted by: Alexander Braun Student-Nr. BMW1112013 Sülzburgstraße 257 50937 Cologne/ Germany Tel.: 0160 – 37 85 293 E-Mail: alexander_braun@gmx.net…
What is Pop culture? Popular culture is the entirety of ideas, perspectives, attitudes, memes, images and other phenomena that are preferred by an informal consensus within the mainstream of a given culture. Heavily influenced by mass media, this collection of ideas permeates the everyday lives of the society. Although terms popular culture and pop culture are in some cases used interchangeably, and their meanings partially overlap, the term "pop", which dates from the late 1950s, belongs to…
Pop Culture Popular culture is your friend. Popular culture is good for you. Today consumers are the dictators. The people have spoken and we wish to be satisfied with something more substantial than "Perfect Strangers" and The Monkees. And we have that now, for the most part. In his article "Watching TV Makes You Smarter," Steven Johnson argues that culture today is far different from that of the glory days of the 1970s. Culture today is more demanding cognitively. He introduces what he calls…