Preview

Forever 21 Review

Satisfactory Essays
Open Document
Open Document
251 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Forever 21 Review
1st, 2014 English/Period 5

Zeeta Marie Mweene
September
Advanced

Forever 21 Review

Forever 21, A store rated the 5th largest specialty retailer in the United States. It’s a
Californian originating store and with over 480 different locations, Forever 21 is sure to attract many customers.
Many find faults in store, from the employees to the floor. Forever 21 tends to hire young employees who can kind, helpful, and patient or rude, careless, annoyed. 2 out of 4 people vote that the employees are rude and unhelpful. 1 out of 4 people vote the employees to have kind employees but awful service. Many people say that Forever 21 has over priced clothes for nothing but the customers still enjoy the clothes that they sell. Forever 21 is also equipped with plus size clothing. The CEO, Do “Don” Won Chang, raised $3.7 billion in
2013. Forever 21, even with all its different locations the stores still manage to keep the floors shiny and clean.
In spring 2011, Forever 21 had a partnership with their “Give to Love “program in which the store designs a limited edition fashions and they receive a donation for every item sold.
The store sold animal tees which sold out by June 2011 and earned them $62,000 in donation to World Wildlife Fund. Forever 21’s partnership with NASDAQ OMX in 2012 gained them advertisement to many different people.
Forever 21 keep their stores clean and attractive to get more buisness to those who pass by the store.

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Swot Analysis for Fcuk

    • 414 Words
    • 2 Pages

    The company has a very good marketing strategy and invest a lot of money into that area. Advertisement of the brand and its products are made to look classy and appealing to young adults seeking to find quality clothing at a reasonable price.…

    • 414 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    That’s where Good360 comes in. The organization, which used to be known as Gifts In Kind International, is a full-service product donation company that makes the process as easy as possible for retailers. Their partners include many of the top retail brands including Walmart, Gap, Kohl’s, Williams-Sonoma, The Children’s Place, CVS and more.…

    • 1211 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Nordstrom vs. Macy's

    • 1282 Words
    • 6 Pages

    In the 1980’s Nordstrom’s experienced a boom. This was due to many factors but one of the most prevalent was their amazing use of customer support. Over almost anyone else Nordstrom’s prides itself on having some of, if not the best, customer support. This is helped by them recruiting managers from the ranks of salespeople thereby encouraging their employees to work harder while maintaining high moral.…

    • 1282 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Abercrombie & Fitch’s goal is simply to ensure their identity is not weakened or devalued by the “Look” of their employees.…

    • 342 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    The Marketing technique of the Macy 's Inc was made from an observation made in Paris. When shopping at Macy 's Inc., I found that Macy 's specialize in mid to high range of retail merchandise. Macy 's Inc targets middle to high class shoppers, at the same time you can get the same merchandise that would be…

    • 591 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Goodwill Industries

    • 1106 Words
    • 3 Pages

    The Fashion Shoppers are most likely the frequent customers of Goodwill boutiques. Goodwill boutiques sells high end products with lower prices. These shoppers are what the Goodwill merchandisers are targeting when it comes to selling their trendier merchandise. These shoppers are the early adopters of trends and they put more value on style rather than the savings itself.…

    • 1106 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Fashion Promotion Paper

    • 2043 Words
    • 9 Pages

    II. - Description of the Store Forever 21 was founded in 1984 by Don Chang and wife, it is an American chain of clothing stores with branches in many major cities in The United States, Puerto Rico, Canada, Europe, Asia, and the Middle East that offers clothing, footwear, cosmetic items and accessories. The “12 day of Fashion” promotion will focus on the Forever 21 store located in the Sawgrass Mills Mall in Sunrise, Florida. The Sawgrass Mills Mall is the sixth largest mall in the United States, and the second largest in Florida. There are over 300 retail outlets and restaurants located within the mall.…

    • 2043 Words
    • 9 Pages
    Powerful Essays
  • Satisfactory Essays

    SWOT River Island

    • 351 Words
    • 2 Pages

    Online retailers e.g. boohoo and missguided Overall Shopping Experience I entered the store near Oxford Circus around 11.30am, as soon as I walked in I was amazed at the interior of the store, I like the VM display at the entrance and the white space around the store, I feel like the products can pop out. Throughout the store the way products were displayed was very pleasing, should be done to the store nearer to Marble Arch. There wasn’t many people around the store which meant I can shop comfortably.…

    • 351 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Socio-economic: People that may have been put out of their jobs due to whatever reason it may be, need clothes in order to keep themselves warm or to adapt to the climate changes. Especially homeless people who literally cannot get money on their own. So the free store distributes clothing amongst other things that they can…

    • 569 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Saks Fifth Avenue can be categorized as a mini version of Nordstrom. It has similar products, but targets a smaller market and carries less variety. To make it store experience unique, Saks “focuses on other products such as bridal”. In comparison to Nordstrom, Saks is slightly more expensive and is well known for its “much higher brand names”. There is also a difference in the store layout at Saks. Unlike Nordstrom, which it is categorized by department and where popular trendy goods are on the main floor, Saks “bottom floor consists of shoes, make up and teen clothing, and the upper floors are bridal and much higher priced brands and products”. However, the major difference between the two companies is not in the layout of the store, the products offered, or the price of the goods. The major difference is the focus of the company. The mission statement of Saks is completely different, and money is what seems to…

    • 2423 Words
    • 10 Pages
    Better Essays
  • Good Essays

    Nasty Gal Target Market

    • 596 Words
    • 3 Pages

    The types of products that they commercialize are specialty items. They pride themselves in their hand selected range of vintage dresses, tops, coats, and more--which are tailored each season to satisfy the customer's runway cravings. Their items do not only have a high-fashion statement, but also every piece is truly unique. They have also added new designer clothing pieces to their inventory. Their target market is the demographic that fits middle to…

    • 596 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Medicine Werx Case Study

    • 1127 Words
    • 5 Pages

    Partnerships – We have partnered with multiple music festivals and alternative, independent brands to expand our reach. Music festivals are extremely popular among our target market, and we attend them regularly to promote our brand. We also partner with effective non-profits, such as 1% for the Planet and Trees for the Future.…

    • 1127 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Nordstrom’s success has been attributed to making customer service the primary focus of operations. Nordstrom’s has lead the way in high level customer service and consistently ranks in the top 3 on Luxury institute surveys that measure customer service. Nordstrom’s retail stores are set up into lifestyle sections,…

    • 250 Words
    • 1 Page
    Satisfactory Essays
  • Best Essays

    Challenge No. 1: Her father removed the burden of start-up costs by giving her $4 million to begin her venture. $1 million was invested to redecorate the two story soon-to-be boutique, while she and her right hand man, Chet Hazzard, sold bridal gowns from a hotel suite, in 1990.…

    • 1704 Words
    • 7 Pages
    Best Essays
  • Good Essays

    Forever21

    • 367 Words
    • 2 Pages

    Taking the opportunity to interpret fashion in its own way and by encouraging its customers to use their imagination to combine its collections, it is able to fill the streets with women who radiate a unique, personal style.…

    • 367 Words
    • 2 Pages
    Good Essays