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Foreign Exchange Hedging Strategies at General Motors

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Foreign Exchange Hedging Strategies at General Motors
FX Hedging:10 Common Pitfalls

A Structured Approach to Financial Risk Management

Executive Summary

1 Unclear Risk Management Objectives

3 Absence of Appropriate Performance Benchmarks

The design and implementation of an effective FX risk management

In order to design an effective FX hedging strategy, it is

With almost any business activity, performance

necessary to know exactly what the strategy is intended

measurement is essential to determine the effectiveness

to accomplish. While this may appear to be self-evident,

of a chosen strategy. If a company’s marketing department

volatility experienced in the foreign exchange markets over the past

the process of determining a company’s FX hedging

designs a new advertising campaign, the impact of that

couple of years has highlighted the need for large and small businesses

objectives is not always as straightforward as it sounds.

campaign on future sales will be closely monitored to

Stating a simple objective, such as “protecting the business

determine whether the campaign should be continued.

from FX volatility” may be stating the truth, but it is not

And just like the decision to launch a new advertising

specific enough to effectively guide the design and

campaign, the determination of an FX hedging strategy is

implementation of an FX hedging strategy. Is the goal to

a key strategic decision, which can have a material impact

protect the balance sheet or the P&L? Should accounting

on a company’s bottom line. As such, it is important that

results be prioritised over cash flow impacts? What is the

a system is in place which allows the performance of the

relevant time horizon? These are the types of questions

hedging strategy to be measured.

strategy can be a challenge for many businesses. The extreme level of

to carefully consider their FX hedging requirements, and whether their current hedging programs are sufficient to

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