Florence + the Machine - Essay About a Performer

Topics: Lungs, 2009 BRIT Awards, Florence and the Machine Pages: 2 (680 words) Published: December 19, 2010
Florence + the Machine

Florence and the Machine are a BRIT Award winning group who burst onto the music scene after a series of gigs in London, then at the summer music festivals leading to a fast track route to fame starting in UK and spreading across the world. Florence and the Machine's sound have been described as a combination of various genres, including rock and soul. The band's music has received praise across the music media before they gained mainstream success, especially from the BBC who played a large part in Florence and the Machine's rise to prominence by promoting her as part of BBC Introducing. According to the bands lead singer Florence Welch, "The name Florence and the Machine started off as a private joke that got out of hand. I made music with my friend, who we called Isabella Machine to which I was Florence Robot. When I was about an hour away from my first gig, I still didn't have a name, so I thought "Okay, I'll be Florence Robot/Isa Machine", before realizing that name was so long it'd drive me mad". In 2006 Welch's performances with Isabella Summers in small London venues under the joint name Florence Robot/Isa Machine began to attract notice. In 2007, Florence recorded with a band named Ashok, who released an album entitled "Plans" on the Filthy Lucre/About Records label. This album included the earliest version of her later hit "Kiss With a Fist", which at this point was entitled "Happy Slap". The band's debut album, Lungs, was released on 6 July 2009, and held the No. 2 position for its first five weeks in the UK Album Chart. On 17 January 2010, the album reached No. 1 on the UK album chart, having remained in the chart for 28 consecutive weeks up until that point. The album has been within the top 40 in the United Kingdom for 63 consecutive weeks, making it one of the best selling albums of 2009 and 2010 so far. At the 2010 BRIT Awards, Lungs won the "Mastercard British Album" award. Florence and the Machine performed at the...
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