Fine Dining
DECLARATION
This is to certify that project titled “Consumer Perceived value in Fine Dining Restaurants” is an original work of the student and is being submitted in fulfillment for the award of the Bachelor’s Degree in Business Studies of Shaheed Sukhdev College of Business studies, University of Delhi. This report has not been submitted earlier either to this college or to any other university/ college for the fulfillment of the requirement of a course of study.
She has successfully completed the project and has been under my constant guidance and supervision throughout the completion of the project.
SIGNATURE OF SUPERVISOR signature of student
Place: Delhi Place: Delhi
Date: Date:
AKNOWLEDGEMENT
I would like to thank all my friends for giving me their valuable suggestions to complete this research project and entire study successfully. At the outset, I express my sincere gratitude to a number of persons, who extended their co-operation to bring this project in shape.
Firstly, I express my deep gratitude to my supervisor Ms. Malvika Mago whose constant guidance, deep insight and rich knowledge helped me in the completion of the project. The help, cooperation and patience with which she attended to queries and subsequent clarification contributed a lot to this Project Report.
I also owe debt to the people who were kind enough to contribute to this study by way of expressing their views through my questionnaire.
Kusum lata
BBS3M
8026/09
TABLE OF CONTENTS
Declaration…………………………………………………………………………… 1
Acknowledgement…………………………………………………………………… 2
Section 1:
Executive Summary ………………………………………………………… 4
Introductionand background……………………………………………. 5
What is customer perceived value.
Definitions of consumer perceived value and comments
What is Fine Dining
Hypothesis used for research
Need for study
This is to certify that project titled “Consumer Perceived value in Fine Dining Restaurants” is an original work of the student and is being submitted in fulfillment for the award of the Bachelor’s Degree in Business Studies of Shaheed Sukhdev College of Business studies, University of Delhi. This report has not been submitted earlier either to this college or to any other university/ college for the fulfillment of the requirement of a course of study.
She has successfully completed the project and has been under my constant guidance and supervision throughout the completion of the project.
SIGNATURE OF SUPERVISOR signature of student
Place: Delhi Place: Delhi
Date: Date:
AKNOWLEDGEMENT
I would like to thank all my friends for giving me their valuable suggestions to complete this research project and entire study successfully. At the outset, I express my sincere gratitude to a number of persons, who extended their co-operation to bring this project in shape.
Firstly, I express my deep gratitude to my supervisor Ms. Malvika Mago whose constant guidance, deep insight and rich knowledge helped me in the completion of the project. The help, cooperation and patience with which she attended to queries and subsequent clarification contributed a lot to this Project Report.
I also owe debt to the people who were kind enough to contribute to this study by way of expressing their views through my questionnaire.
Kusum lata
BBS3M
8026/09
TABLE OF CONTENTS
Declaration…………………………………………………………………………… 1
Acknowledgement…………………………………………………………………… 2
Section 1:
Executive Summary ………………………………………………………… 4
Introductionand background……………………………………………. 5
What is customer perceived value.
Definitions of consumer perceived value and comments
What is Fine Dining
Hypothesis used for research
Need for study
References: direct input for service development and improvement (Williams & Soutar, 2000:1419). Consequently, Lin, Sher and Shih (2005:318) explain that perceived value is a strategic imperative for organisations and therefore, in recent years, it has especially become the On the other hand, Easley, Madden and Dunn (2000:90) underline the vital role played by replication studies in the advancement of marketing research. Not only does it serve as a research findings (Hunter, 2001:149).