Financial Ratio Analysis of Bata Bangladesh
1.0 INTRODUCTION AND METHODOLOGY
1. Background
Bata Shoe Company (Bangladesh) Limited is a leading footwear manufacturing and merchandising company with a powerful combination of skills and resources that provides a platform for delivering strong growth in today’s rapidly changing footwear industry. As a subsidiary of Bata Shoe Organization (BSO), the principal activities of the company are manufacturing and marketing of footwear and hosiery products. It conducts the operational activities in Bangladesh as a principal with its own set-up of manufacturing, marketing and distribution. The company has retail and non retail sales department. It has also dealer stores, DSP (Dealer support program) stores, wholesale stores etc. Among the retail channels are city stores, family stores, Bata Bazaars, and super stores. Taking into consideration the consumer demand in various market segments for new styles and designs without ignoring the necessity for volume sales, the company is constantly introducing new products in all categories. It is always trying to bring new products and new brand names to attract different segments of customers form infants to old. Bata shoe possesses a different outlook due to the excellent technical assistance, innovation in manufacturing, efficient marketing and management information system. The company is playing a major significant role in influencing Bangladesh’s economy. Its sponsorship in various social activities cannot be left unmentioned. Human resource development is always a matter of great concern of the company. For generating skilled manpower it has intensive training program both in home and abroad. The Company has over 1436 number of total employees with an efficient management team and operating very smoothly.
The authorized capital of Bata Shoe Company is BDT 200 million and paid up capital is BDT 136,800,000 with which Bata is one of the most admired and respected company of Bangladesh. The company was enlisted at the
1. Background
Bata Shoe Company (Bangladesh) Limited is a leading footwear manufacturing and merchandising company with a powerful combination of skills and resources that provides a platform for delivering strong growth in today’s rapidly changing footwear industry. As a subsidiary of Bata Shoe Organization (BSO), the principal activities of the company are manufacturing and marketing of footwear and hosiery products. It conducts the operational activities in Bangladesh as a principal with its own set-up of manufacturing, marketing and distribution. The company has retail and non retail sales department. It has also dealer stores, DSP (Dealer support program) stores, wholesale stores etc. Among the retail channels are city stores, family stores, Bata Bazaars, and super stores. Taking into consideration the consumer demand in various market segments for new styles and designs without ignoring the necessity for volume sales, the company is constantly introducing new products in all categories. It is always trying to bring new products and new brand names to attract different segments of customers form infants to old. Bata shoe possesses a different outlook due to the excellent technical assistance, innovation in manufacturing, efficient marketing and management information system. The company is playing a major significant role in influencing Bangladesh’s economy. Its sponsorship in various social activities cannot be left unmentioned. Human resource development is always a matter of great concern of the company. For generating skilled manpower it has intensive training program both in home and abroad. The Company has over 1436 number of total employees with an efficient management team and operating very smoothly.
The authorized capital of Bata Shoe Company is BDT 200 million and paid up capital is BDT 136,800,000 with which Bata is one of the most admired and respected company of Bangladesh. The company was enlisted at the
References: 1. Apex Adelchi Footwear Limited, Annual Report, 2004-2007. 2. Bata Shoe Bangladesh Limited, Annual Report, 2004-2007.