FIN 370 Week 3 Strategic Inititative Paper Final Draft 
Strategic Initiative Paper
Connie Addison, Christine Crocker Kimberly Guy, Felicia Lombard, and Shavelle Woods
FIN 370
January 26, 2015
Shamelda Pete
Strategic Initiative Paper
ExxonMobil is identified as one of the world’s leading oil and gas businesses. It manages market commodities and means countrywide. ExxonMobil is entail in “marketing, gas, and oil exploration, transportation and production in roughly 200 nations” (ExxonMobil, 2015). This company furnishes assistance and products under label names such as “Mobil, Esso, and Exxon. ExxonMobil is known as one of the biggest oil industrial installation where a substance is refined in the nation” (ExxonMobil, 2015). This essay discusses ExxonMobil’s strategic initiative from the 2013 Summary Annual Report. The following details the company’s initiative, financial planning surrounding that initiative, the effect of cost and revenues on the supply chain, as well as the ethical concerns associated with this idea.
Strategic Initiative
ExxonMobil is a vertically integrated oil and gas company that’s mission is to “find safe, efficient, and responsible ways to bring affordable energy to the dynamic global markets. This success will be “built on long-term planning, disciplined investment, new leading-edge technologies, unmatched risks management and operational excellence” (ExxonMobil, 2014, p. 1). In the 2013 annual report, ExxonMobil outlined a strategic initiative of new leading-edge technologies such as “collaborating with XTO, who has a strong acreage position and operational expertise, to increase its Brakken recovery, enhance drilling, completion (the process of making an oil well ready for production), and operational excellence, in tight rock formation in the United States”. This collaboration gives Exxon “numerous opportunities to test its new technologies as well as implement its proven technologies for immediate benefits, such as the XFrac” (ExxonMobil, 2014, p. 19).
The XFrac technology was
Connie Addison, Christine Crocker Kimberly Guy, Felicia Lombard, and Shavelle Woods
FIN 370
January 26, 2015
Shamelda Pete
Strategic Initiative Paper
ExxonMobil is identified as one of the world’s leading oil and gas businesses. It manages market commodities and means countrywide. ExxonMobil is entail in “marketing, gas, and oil exploration, transportation and production in roughly 200 nations” (ExxonMobil, 2015). This company furnishes assistance and products under label names such as “Mobil, Esso, and Exxon. ExxonMobil is known as one of the biggest oil industrial installation where a substance is refined in the nation” (ExxonMobil, 2015). This essay discusses ExxonMobil’s strategic initiative from the 2013 Summary Annual Report. The following details the company’s initiative, financial planning surrounding that initiative, the effect of cost and revenues on the supply chain, as well as the ethical concerns associated with this idea.
Strategic Initiative
ExxonMobil is a vertically integrated oil and gas company that’s mission is to “find safe, efficient, and responsible ways to bring affordable energy to the dynamic global markets. This success will be “built on long-term planning, disciplined investment, new leading-edge technologies, unmatched risks management and operational excellence” (ExxonMobil, 2014, p. 1). In the 2013 annual report, ExxonMobil outlined a strategic initiative of new leading-edge technologies such as “collaborating with XTO, who has a strong acreage position and operational expertise, to increase its Brakken recovery, enhance drilling, completion (the process of making an oil well ready for production), and operational excellence, in tight rock formation in the United States”. This collaboration gives Exxon “numerous opportunities to test its new technologies as well as implement its proven technologies for immediate benefits, such as the XFrac” (ExxonMobil, 2014, p. 19).
The XFrac technology was
References: ExxonMobil. (2003-2015). About Us. Retrieved from http://corporate.exxonmobil.com/en/company/about- us/history/overview ExxonMobil. (2003-2015). Risk Factors. Retrieved from http://corporate.exxonmobil.com/en/environment/climate-change/managing-climate-change-risks/risk-factors ExxonMobil. (2014). Summary Annual Report 2013. Retrieved from http://cdn.exxonmobil.com/en/shareholder-archive/~/media/Reports/Summary%20Annual%20Report/2013_ExxonMobil_Summary_Annual_Report.pdf#page=21&zoom=auto,-99,640 Titman, S., Keown, A. J. & Martin, J. D. (2011). Financial management: Principles and application (11th ed.). Upper Saddle River, NJ: Pearson/Prentice Hall. Retrieve from the University of Phoenix eBook Collection database.