Journalistic Skills – Feature article
Anne Sophie Vrolijk
Hand-in date: 17th of January
Are paper books headed for extinction?
This article will be written for a magazine that appeals to people from the age 18 to 24. From research it shows that this target audience is one of the leading groups who own an e-reader. Therefore it will be published in Quest magazine. This magazine always contains several questions which people want to be answered. This is a fine additional article to their usual content. Target audience
Men and woman, between the age of 18-24 who are interested in reading books. This target audience is part of a generation that experiences the transformation from paper books into e-readers, the modern way of reading books. Therefore they will be the most interested in the change and which impact it will gave on their future. Most people from this age are students. Who will experience or have experienced the heavy load of carrying paper books around. Therefore they will be interested in buying an e-reader. On the other side there is a possibility that they are emotionally attached to paper books, in comparison to the newest generation. Content and approach
The purpose of this article is to inform people about the uprising popularity of e-readers. With explains an understanding of the changes it will cause in the future. The information will be given in a partly recognisable storyline supported by interviews. It is a 1 or 2 page long article, containing not more than 1000 words. The deadline is the 17th of January.
This article is news-pegged, inspired by a current topic of the normal life; buying an e-reader or not? Inspired by this topic, thinking of the changes it will generate in the future is an interesting angle which is not much discussed. Purpose of text and voice of tone
The purpose of this article is to inform people about the uprising popularity of e-readers. And about the changes it will cause in the future. The information will be given in a partly entertaining and recognisable storyline.
Law Student at Utrecht University
Studies for employment specialist in job environment
Are paper books headed for extinction?
The e-reader is one of the fastest growing consumer-favourite devices. Research showed that the net sales will double every year. But what will happen if this rate continues to grow? Are the digitalized libraries going to replace the dusty, material ones?
‘Rapidly looking around through the hasty crowd of Utrecht Central during peak hour, I get a quick glance of number 7, the platform I have to be at in two minutes. Pushing and cursing to random strangers as I finally arrive at the escalators. Gladly people lean to the right as I run down and jump in the train just a moment before the doors shut. I am lucky this time, a student in her mid-twenties just puts her bag on the ground and there it is, a place to sit during peak hour. While I look around me I was mostly surrounded by middle aged, full-time workers who are on their way home after a hard day of work. Surprisingly half of them hold a rectangle shaped electronic device in their hands. An e-reader, I realise. While I get my hardcover book containing over 300 pages out of my bag, I felt old. Why do they not read old-fashioned paper books anymore? Anne-Claire Tönis, Law Student at Utrecht University is not the only one who notices the changing reading style of people. Bookstats, who examines U.S. publishers' annual sales and units, also...
Bibliography: Bohn, D. (2012, January 20). Sorry Ibooks, Paper Books Still Win On Specs. Retrieved from The Verge: http://www.theverge.com/2012/1/20/2720158/sorry-ibooks-paper-books-still-win-on-specs
Bole, A. (2012, July 18th). PRESSRELEASE: Bookstats Annual Survey Capturing Size and Scope Released. Retrieved from BISG: Book Industry Study Group: http://www.bisg.org/news-5-774-press-releasebookstats-annual-survey-capturing-size-and-scope-released.php
Conservative, L. (2011, August 30). Will Books Become A Thing Of The Past? Retrieved from Lonely Conservative: http://lonelyconservative.com/2011/08/will-books-become-a-thing-of-the-past/
Lee Rainie, K. Z. (2012, April 4th). The Rise of E-reading. Retrieved from Pew Internet, of the Pew Research Center: http://libraries.pewinternet.org/2012/04/04/the-rise-of-e-reading/
When I first hearded about this assignment I panicked. I had to find a question which I wanted answered. And I needed it fast. All of the sudden it came to me. I am a big fan of reading fiction. I love my hardcover books with their fusty smell. Was it possible that books are headed for extinction?
First, I started researching the rising of e-readers, since they are the competition for my beloved books. I found that the percentage of people who own an e-reader was lower than I expected. But my sources did tell me that this percentage had doubled over the past years. For me this was a nice fact to hold on to. I could go and speculate about the future, which is something I very much like to do. So from there on, I was happy with my subject and satisfied with my sources.
The hardest thing of this assignment for me was making the brief and starting to write. Ofcourse, when you start writing, you need to know to who and how you want to approach your target. That was hard for me. Normally, I would just start writing about something and continue from there on. For this assignment I couldn’t do this. Then my article would have been terrible.
So I sat down, thought for a moment, discussed with my roommates and started writing the brief. This was a hard thing to do, and I postponed it all the time. But I did it and I get why it is so important. It makes the article way more clear.
If I could do something different, I would start on it sooner. I completely underestimated how much time it needs to write a proper article. I started a few days before the deadline, because of this I stressfully had to write the article, which I think is too bad. I would rather like to had the time for writing of the article. But I’m happy with how it turned out!
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