Preview

Facebook vs Linkedin

Powerful Essays
Open Document
Open Document
1941 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Facebook vs Linkedin
Facebook vs. LinkedIn - What's the Difference?
Now that Facebook is a public company, it’s very natural to compare Facebook to other social networking companies like LinkedIn. While they both appear to be similar businesses, in reality they are very different.
First from a numbers standpoint, the two companies look similar. Interestingly they both generate almost exactly the same revenue per “user.” LinkedIn’s growth rate is nearly twice that of Facebook (and even greater when considering Facebook’s QTQ growth). But the numbers don’t tell the whole story. Under the covers they are very different companies.

Source: Forbes, 21/05/2012
LinkedIn: Professional Social Network – Today Focused on Job Seekers and Recruitment
LinkedIn is a professional network, which has monetized its connections through its tremendous power as a corporate recruitment platform. With around 160 million members (mostly professionals in their 30s and older), LinkedIn has become the “virtual rolodex” for business people. When I meet someone professionally and I don’t get their business card, the most likely way for me to locate them is to find them on LinkedIn.
Leveraging this network, LinkedIn has now built a large and fast-growing business selling data and application services to recruiters. In fact, more than 50% of the company’s revenues come from “hiring solutions” and this LinkedIn: Professional Social Network – Today Focused on Job Seekers and Recruitment
LinkedIn is a professional network, which has monetized its connections through its tremendous power as a corporate recruitment platform. With around 160 million members (mostly professionals in their 30s and older), LinkedIn has become the “virtual rolodex” for business people. When I meet someone professionally and I don’t get their business card, the most likely way for me to locate them is to find them on LinkedIn.
Leveraging this network, LinkedIn has now built a large and fast-growing business selling data and

You May Also Find These Documents Helpful

  • Good Essays

    Here in the Summer of 2005, LinkedIn is challenged with the need to generate revenue quickly. In order to obtain favorable terms during our next round of funding, it is critical that we demonstrate material results within the next three months. In providing my recommendations, I have evaluated the two leading strategic alternatives:…

    • 633 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    The company should supplement this product service to its current ingoing services through its website. Serving in cloud computing area comes with more complex features such as security and privacy issues where data stored in the cloud is more vulnerability to attack from other media. Firstly, many firms such as CloudSigma, lunacloud, amazon web services can be offer cloud services. Finally, advanced marketing approach should be set up which includes cloud computing as its new business service. This business service should be promoted in the company website, company magazine along with the entire business magazine. The company can also advertise its new service through social media which increases promotion in cost reducing way for baby boomers. LinkedIn targets the specific market which helps the company to have number of followers. Servicing through the social media is the easy and economical way in reaching out the customers and getting mouth of word compliment. In implementing this strategy comes with two major dilemmas which are availability of finance and security and privacy…

    • 490 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    The web-based application LinkedIn, founded and developed in 2002 by Reid Hoffman (formerly a board member of the company PayPal), is essentially a social networking tool for businesses and individual use that promotes professional networking. Once a user creates a profile, sort of like they would on Facebook, filing out any information they would like to share, they are now able to search and connect with other users whom they might know personally or have had a professional relationship with. Doing so grows those users “connections” which sort of follows a “six degrees of separation” logic: essentially that everybody is somehow connected through 6 people at most. This then creates a network of professionals and in turn promotes business and career opportunities. Users are able to view other users work/employment history, resumes, websites, etc. Fortune 500 companies have created company profiles on LinkedIn for promotion, advertising and even acquisitioning new talent for their company. The company…

    • 829 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Some organizations are using Web 2.0 technologies to search for recruits online through social networking sites such as Facebook and MySpace. Websites such as Linkedin, which provide personal profiles, can be consulted. Other organizations are providing 'blogs' from existing employees covering their experiences in working for the organization.…

    • 449 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Sof-a-Logue

    • 1803 Words
    • 8 Pages

    LinkedIn was started by Reid Hoffman in 2002. LinkedIn is about helping customers be more productive by making professional connections visible. As of November 3, 2011, LinkedIn operates the world’s largest professional network on the Internet with more than 135 million members in over 200 countries and territories ("Linkedin," 2011). It is a valid and credible way to stay connected. LinkedIn also helps you create, extend and maintain a network of business advisor. Facebook was founded in 2004 by Mark Zuckerberg and has more than 500 million active users (Richardson). Facebook is an online networking site that gives people a way to share information in an easy and entertaining way. It allows customers to stay in touch and be able to communicate and interact with friends over photos, videos, messages, status updates and more in a unique new way. If Facebook were a country it would be the worlds largest.…

    • 1803 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Social Media Paper week4

    • 828 Words
    • 4 Pages

    Facebook, Myspace, and Linkedin are three social media platforms with which many internet users are familiar with. The creation of these platforms has resulted in the formation of online communities where individuals can share information about themselves with other members. The use of these sites allow people to stay in connected to friends and family members, meet new people, and update information about themselves to share with others. These sites can also be used to post photos, upload videos, and link to other sites. Businesses have also found the advantages of using social media networks like Facebook, Myspace, and Linkedin. These sites give businesses the ability to advertise products and services in a manner that allows information to be easily searched, shared, and promoted. Organizations can also benefit through the use of social media platforms like Facebook, Myspace, and Linkedin. These sites help organizations promote their cause, fund raise, and inform individuals.…

    • 828 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    We chose LinkedIn as our social network site. LinkedIn Corporation is a business-oriented social networking service. They founded the company in December 2002 and launched in May 2003. This site is mainly used for professional networking. In 2006, LinkedIn increased to 20 million members, and currently they have 465,672 followers. The goal…

    • 1630 Words
    • 5 Pages
    Satisfactory Essays
  • Good Essays

    Essay 2 Revised

    • 548 Words
    • 2 Pages

    Hiring managers are using social networking websites like Facebook to scan a potential hire for job placement. In fact, in most recent polls “35 percent of hiring managers use Google to do online background checks on job candidates, and 23 percent look people up on social networking sites” (Du 230). The use of social networks is very popular amongst hiring managers because it is convenient and fairly simple to use, even if many of the hiring managers are older than the typical Facebook generation. Social networks easily show any hiring manager, no matter what age, a job candidate’s skills and interests.…

    • 548 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Talent Management

    • 538 Words
    • 3 Pages

    For this reason, more than 10,000 organizations have turned to LinkedIn’s suite of recruiting solutions to identify and connect with great talent, whether they are actively looking for new opportunities, or open to new opportunities that are presented to them.…

    • 538 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    One reason social networking plays a tremendous roll in society today is it’s ability to help people find jobs efficiently. Job-hunting is now faster and easier than ever. People benefit from more easily finding a wider range of job opportunities and quickly get back to work. While someone could be looking for a job or career, another person could be looking to invest in a business or in fact to start his or her own business. Social networking is a great source for those trying to expand their business while being able to get in touch with as many possible clients as they can. Another useful aspect of social networking is that business owners can operate their own business from across the world whether it is through video streaming or live chat. This is valuable because people do not have to spend time traveling or incur unnecessary travel expenses.…

    • 634 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Business networking is a way to expand a person’s knowledge, learn from the success of others and build a network of professional connections that may open doors to gain experience from influential and professional people. Creating relationships with people of like-minded individuals create opportunities that would not otherwise be available. Activating a career network can paint a picture of yourself of what your experiences are and what you bring to the table. Networking allows a person to stay up to date in their career fields, training resources and other tips that relate to their career field. Sometimes it is not what you know, but who you know. Over the course of this paper the writer will give a detailed networking profile that will include a Summary, Previous Work Experience, Certifications and education.…

    • 512 Words
    • 3 Pages
    Good Essays
  • Good Essays

    One of the new phenomenon’s of our generation is facebook, and with over four hundred million users on it, it is definitely not hard to add friends easily. However, Facebook is also an easy way to replace the outside world with spending all day surfing other peoples profiles. Facebook is a social networking website that was originally designed for college students, but is now open to anyone 13 years of age or older. Facebook users can create and customize their own profiles with photos, videos, and other information about themselves. Also, friends can browse the profiles of other friend’s pages and comment on their updated status or just write on the wall of the person. Facebook is a great website for finding old friends and connecting to new ones, however using the site too much can make people less inclined to interact face to face with other people.…

    • 757 Words
    • 4 Pages
    Good Essays
  • Good Essays

    LinkedIn has become a vital tool used by the working professional, assisting them with making connections or linking up with other working professional to share what work and what doesn’t work as well as connecting them with local or online support groups or networking groups. Members of LinkedIn are able to create a profile that gives a detail list of their educational background as well as their work experience. Users are able to browse the social networking site to view the profiles of other individuals, organizations, or companies within their field and follow the organization of choice and their postings.…

    • 1058 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    A large part of finding a job or finding a suitable candidate for a job is often based on networking – a friend of a friend who has heard about a highly qualified individual who is looking for a job. Social networks would seem to be the ideal platform for employers to find qualified candidates for jobs. Since many social networking sites are public, employers may be able to find more information about an applicant than what can be garnered from their résumé. Employees in sales, public relations, and customer service functions as representatives for the companies they work for and social media networks can help employers’ pre-screen potential employees to make sure they won’t embarrass the company. “A well-crafted online persona can serve as an asset, acting as a kind of extended resume (Lee, 2010)”.…

    • 2908 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    Personal Branding

    • 1628 Words
    • 7 Pages

    2. Since its creation, it has been geared toward the professional business crowd and has more than 60 million members to date…

    • 1628 Words
    • 7 Pages
    Powerful Essays