FIN 370: Wal-Mart's Strategic Initiative
Wal-mart 's Strategic Initiative
Richard Cannataro, Michelle Hayes, Camille King,
Kristyna Princivalli, and Cynthia Zatarian
FIN/370
October 24, 2011
Brad Simon
Wal-Mart 's Strategic Initiative It is difficult to clearly understand the goals of a company unless you look at the strategic planning involved. What is strategic planning? Strategic planning is simplifying the overall purpose and desired results of an organization, and showing how those results will be achieved. If the strategic plan is properly prepared and understood, then the company will continue to grow and thrive. Wal-Mart is a multimillion dollar empire that provides goods and services to communities all over the world. They are able to do this is because they …show more content…
They want to make sure that the products that they sell to their consumers are safe to eat and that with our busy lives they want the products to stand the wear and tear. With the help of the safer and stronger merchandise, Wal-Mart is planning on increasing sales and make sure that they are making the importance of their values known. With this said from the annual report, Wal-Mart is also working with Michelle Obama to make their food products healthier and their produce cheaper. (www.nytimes.com) Mrs. Obama is helping to reduce obesity in children and trying to make foods healthier. Wal-Mart has been meeting with the first lady and are going to take their brand, Great Value, and make it to where it has less fats, sugars, and unhealthy salts. They are going to come out with healthier soups, salad dressings, rice and snacks. Wal-Mart is also trying to get Kraft to follow their examples and produces healthier …show more content…
For Wal-Mart, three initiatives have been identified. The first is purchasing supplies from a responsible supplier. The second is to produce healthier food products in conjunction with the support of Michelle Obama. The third is to promote cheaper produce which will encourage families to eat healthier. The identified associated risks are the possibility of limited resources from so-called responsible suppliers causing Wal-Mart to limit goods that they sell. In addition, there is the possibility of higher cost associated with responsible supplier which will then be trickled down to consumers. Lastly, there is definite risk of botulism or reduced sales associated with purchasing lower quality produce in order to meet their initiative of cheaper
Richard Cannataro, Michelle Hayes, Camille King,
Kristyna Princivalli, and Cynthia Zatarian
FIN/370
October 24, 2011
Brad Simon
Wal-Mart 's Strategic Initiative It is difficult to clearly understand the goals of a company unless you look at the strategic planning involved. What is strategic planning? Strategic planning is simplifying the overall purpose and desired results of an organization, and showing how those results will be achieved. If the strategic plan is properly prepared and understood, then the company will continue to grow and thrive. Wal-Mart is a multimillion dollar empire that provides goods and services to communities all over the world. They are able to do this is because they …show more content…
They want to make sure that the products that they sell to their consumers are safe to eat and that with our busy lives they want the products to stand the wear and tear. With the help of the safer and stronger merchandise, Wal-Mart is planning on increasing sales and make sure that they are making the importance of their values known. With this said from the annual report, Wal-Mart is also working with Michelle Obama to make their food products healthier and their produce cheaper. (www.nytimes.com) Mrs. Obama is helping to reduce obesity in children and trying to make foods healthier. Wal-Mart has been meeting with the first lady and are going to take their brand, Great Value, and make it to where it has less fats, sugars, and unhealthy salts. They are going to come out with healthier soups, salad dressings, rice and snacks. Wal-Mart is also trying to get Kraft to follow their examples and produces healthier …show more content…
For Wal-Mart, three initiatives have been identified. The first is purchasing supplies from a responsible supplier. The second is to produce healthier food products in conjunction with the support of Michelle Obama. The third is to promote cheaper produce which will encourage families to eat healthier. The identified associated risks are the possibility of limited resources from so-called responsible suppliers causing Wal-Mart to limit goods that they sell. In addition, there is the possibility of higher cost associated with responsible supplier which will then be trickled down to consumers. Lastly, there is definite risk of botulism or reduced sales associated with purchasing lower quality produce in order to meet their initiative of cheaper