External and Internal Analysis of a Company: Project

Topics: Strategic management, SWOT analysis, Factor analysis Pages: 13 (2739 words) Published: January 30, 2009
Project Help
Individuals and organizations are alike in many ways. Each has competitors and each should plan for the future. Each and every organization faces opportunities and threats and has some internal strengths and weaknesses. All these make it possible for the individuals and organizations to use and apply many strategic management concepts and tools.

You are required to select any firm operating in Pakistan from Telecom sector and visit that firm (if possible). After a thorough analysis of that firm, use the following strategic management concepts and tools to critically investigate the firm and prepare a 10-15 pages report of your findings and submit that research report on or before 15th January, 2009. REQUIREMENTS:

Conduct an external and internal analysis for the selected firm. Explore the opportunities and threats in recent issues of newspapers and magazines and on internet, relevant to this sector. Find out the weaknesses and strengths of that firm and prepare a precise and comprehensive SWOT analysis in bulleted form. (10)

Prepare the EFE matrix for that company with not more than 10 external factors relevant to the firm. (5)
Prepare the IFE matrix for the company with not more than 10 internal factors of the firm. (5)
Construct a large nine-cell diagram that will represent your TOWS matrix for the firm. Label the cells appropriately and suggest 5-10 strategies using TOWS matrix. (10)
Diagram the BCG matrix for 5-10 products of the selected firm. (10) In the light of all your findings, suggest 4-6 strategies for the firm based on solid reasoning and proper justification. (10)
In the end, you are required to prepare QSPM to analytically review the relative attractiveness of feasible alternative strategies. (Any 3 strategies should be used) (10)
In the light of all above, suggest some recommendations for the firm and crux or conclusion of your research findings. (10)

I am providing the report on a Bank so that you guys can take help from it; read it thoroughly; its really helpful for you; I have given the details of each and every point the this report. The thing which is required is collectively known as comprehensive strategy formulation framework so I am starting from its introduction. Oº°Đĕęρ ߣüę°ºO

Comprehensive Strategy-Formulation Framework
Important strategy-formulation techniques can be integrated into a three-stage decision-making framework, as shown below. The tools presented in this framework are applicable to all sizes and types of organizations and can help strategists identify, evaluate, and select strategies.


Stage 1 of the formulation framework consists of the EFE Matrix, the IFE Matrix, and the Competitive Profile Matrix. Called the Input Stage, Stage 1 summarizes the basic input information needed to formulate strategies.


Stage 2, called the Matching Stage, focuses upon generating feasible alternative strategies by aligning key external and internal factors. Stage 2 techniques include the Threats-Opportunities-Weaknesses- Strengths (TOWS) Matrix, the Strategic Position and Action Evaluation (SPACE) Matrix, the Boston Consulting Group (BCG) Matrix, the Internal-External (IE) Matrix, and the Grand Strategy Matrix.


Stage 3, called the Decision Stage, and involves a single technique, the Quantitative Strategic Planning Matrix (QSPM). A QSPM uses input information from Stage 1 to objectively evaluate feasible alternative strategies identified in Stage 2. A QSPM reveals the relative attractiveness of alternative strategies and, thus, provides an objective basis for selecting specific strategies.

All nine techniques included in the strategy-formulation framework require integration of intuition and analysis. Autonomous divisions in an organization commonly use strategy-formulation techniques to develop strategies and objectives. Divisional analyses...
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