Extend Fertility Analysis
Extend Fertility - Analysis
Extend Fertility - Analysis
This assignment is about a critical analysis of Christy Jones, founder of Extend Fertility and her business plan about offering the service of retrieving and freezing young women’s eggs to ‘beat the biological clock’ for the future use. Her business idea was to offer the service of combining the best-of class science, service, and storage of the eggs.
Finding the Idea
After several years of studying and then working to gain experience, women tend to prefer first being successful in their job and build a career and delay parenthood until they are a older (Wilkie, 1981). A study from the New York Post showed that about 43 % of women with higher education between 33 and 46 are without children (Walker, 2011) as they try to postpone this chapter of life until they find the right time for it. Christy Jones was also an upcoming young entrepreneur who was always looking for a new opportunity. After her undergrad studies she established a start-up company at the Nasdaq and was then looking for a new challenge. As going back to HBS seemed interesting Jones had to face the fact that she would be very busy then next few years and that there wasn’t time to start a family. As women in their twenties are the most fertile (Lobo, 2005), and as Jones was in exact this situation as many young professional women, she saw the opportunity of freezing women’s eggs while they are at their best quality. With combining her business skills and the opportunity to work closely with experts in different fields of HBS, Jones took the chance and wrote a business plan for her idea. Not seeing a problem, but an opportunity made it happen to create this business idea. With having a well-selected team and clear goals this was a great chance to start a new business. However, goals might change during a journey and an entrepreneur should always be open and observantly for new or additional opportunities.
Establish a Network and reach target
Extend Fertility - Analysis
This assignment is about a critical analysis of Christy Jones, founder of Extend Fertility and her business plan about offering the service of retrieving and freezing young women’s eggs to ‘beat the biological clock’ for the future use. Her business idea was to offer the service of combining the best-of class science, service, and storage of the eggs.
Finding the Idea
After several years of studying and then working to gain experience, women tend to prefer first being successful in their job and build a career and delay parenthood until they are a older (Wilkie, 1981). A study from the New York Post showed that about 43 % of women with higher education between 33 and 46 are without children (Walker, 2011) as they try to postpone this chapter of life until they find the right time for it. Christy Jones was also an upcoming young entrepreneur who was always looking for a new opportunity. After her undergrad studies she established a start-up company at the Nasdaq and was then looking for a new challenge. As going back to HBS seemed interesting Jones had to face the fact that she would be very busy then next few years and that there wasn’t time to start a family. As women in their twenties are the most fertile (Lobo, 2005), and as Jones was in exact this situation as many young professional women, she saw the opportunity of freezing women’s eggs while they are at their best quality. With combining her business skills and the opportunity to work closely with experts in different fields of HBS, Jones took the chance and wrote a business plan for her idea. Not seeing a problem, but an opportunity made it happen to create this business idea. With having a well-selected team and clear goals this was a great chance to start a new business. However, goals might change during a journey and an entrepreneur should always be open and observantly for new or additional opportunities.
Establish a Network and reach target
References: ASRM (2012). Fertility Experts issue new report on egg freezing: ASRM lifts ‘experimental’ label from technique. Retrieved from: http://www.asrm.org/news/article.aspx?id=10358 FDA (2009) Foxnews (2012). Freezing eggs for fertility works, caution urgent. Retrieved from: http://www.foxnews.com/health/2012/10/19/freezing-eggs-for-fertility-works-caution-urged/ Hart, M, & Sensiper, S Infoplease (2007). Live Births and Birth Rages, by Year. Retrieved from: http://www.infoplease.com/ipa/A0005067.html Junod, S Kidd, S. A., Eskenazi, B., & Wyrobek, A. J. (2001). Effects of male age on semen quality and fertility: a review of the literature. Fertility and sterility, 75(2), 237-248. Lobo, R. A. (2005). Potential options for preservation of fertility in women. New England Journal of Medicine, 353(1), 64-73. Mapes, D. (2011). BFFing yourself: People pick friends just like themselves. Today Health. Retrieved from: http://www.today.com/id/44616490/site/todayshow/ns/today-today_health/t/bffing-yourself-people-pick-friends-just-themselves/#.USq6wKXbrSg Walker, E Wilkie, J. R. (1981). The trend toward delayed parenthood. Journal of Marriage and the Family, 43 (3), 583-591.