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Expansion of an Internet Café Business Into China

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Expansion of an Internet Café Business Into China
One of the quickest growing fields in our world today is the realm of technology. People at work want to be technologically advanced, and people want to bring the latest technology into their own homes. In the United States, most families have a computer with Internet access in their home, have access to the Internet at their jobs or schools, and have access to the Internet through various other avenues (e.g. libraries, community centers, or coffee shops).
In countries such as China, there are multitudes of people who do not have the financial means to purchase and maintain an Internet connected computer within their home. Despite the financial inequities, which do not allow some people to own their own computer, access to the Internet, is still sought after. To alleviate these needs, China has seen an influx of public-access Internet sites. The most popular of these is currently the Internet Café.
The Internet Café’s of China provide a fee-based Internet access to anyone who enters. They also sell beverages, such as coffee and tea, to people while using the Internet. Considering this vastly popular recently emerging market, we have chosen to expand our current Internet Café to China, where we hope to diversify our own workforce, and provide China with another venue to access the Internet in a creative and enjoyable setting.
There are approximately 1.3 billion people in China. Of China’s population, about 21% are under the age of 14, and 71% are between the ages of 15 and 64. The median age of the Chinese population is about 33 years of age. About 92% of the Chinese population is of the ethnicity Han; other ethnic minorities include the following: Zhuang, Manchu, Hui, Miao, Uyghur, and Yi. About 59% of China reports they are “non-religious”; the remainder of the Chinese population identify mainly with Confucianism, Taoism, and Buddhism. The main spoken language of China is Mandarin, however there are also known dialects of Wu, Yue, Minbei, Minnan,



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