Evaluate the success of your investigation and suggest how it could be improved I investigated tourism in Bowness and Morecambe in line with the Butler Model. The investigation considered Morecambe to be a tourist destination in decline whereas Bowness was a thriving tourist destination. The investigation proved the majority of our hypothesis, and was therefore arguably successful. However there were limitations and improvements that could have furthered the success of my investigation. Firstly, one of the most crucial limitations I had was time. This included time of year but also time available to conduct the investigation. In terms of the time of year, I was limited by the fact the investigation was happening in November. This meant there were not as many tourists that would have been anticipated for the height of the tourist season. It also meant that the demographics were different to what would have been expected. Bowness tends to appeal to younger people and families but our results didn’t reflect this. This was due to the fact that it was during term time so many children will have been in school. It would therefore have probably been more successful to do the investigation during the school holidays as the results would be more accurate of each location as a ‘tourist destination’. Another limitation of time was that we only had half a day to conduct our investigation. This meant that the investigation at some points was rushed, particularly in the Environmental study where the amount of area that need to be studied meant we may have compromised the accuracy. It therefore may have been more appropriate to study a small area of both Bowness and Morecambe in order to improve the reliability. As we only had a day, we spent half a day considering each location; the whole group went to one location then the other. This meant our results were limited as Morecambe was done in the morning, typically a quieter time for tourists, and Bowness...
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