Evaluate the benefits for a company of practicing Corporate Social Responsibility

Powerful Essays
University of Canberra English Language Institute
Major Assignment
Reading Summary, Research Essay
[Delete unnecessary words here]
Student full name
I Gde Wiradhitya Samuhata

Student ID number
U3080119

Class, Module, Year
PPP Indigo, Module 5, 2013

Name of teacher
Graham MacKinnell

Assignment title
Evaluate the benefits for a company of practicing Corporate Social Responsibility

Word Count
1,400 words

Due date 26 June 2013

You must keep a photocopy or electronic copy of your assignment
Student declaration

I certify that the attached is my own work. Material drawn from other sources has been acknowledged according to unit-specific requirements for referencing.
Signature of student:________________________________ Date:__25 June 2013___
Traditionally companies focus primarily on gaining profits without regard for the community and environment. Ignoring the waste and pollution for example causes adverse impact for the social. Air pollution, for example, caused by factories with chemical materials can weaken respiration system. It was believed that the concern about environment produces extra expenditures reducing firm’s profit. Thus, they tend to override and ignoring the issue. In contrary, majority of the costumers expect more respects, supports, and cares from factories for the communities and environment. In addition, the government through policies has tried to force the corporations being care about their responsibilities. However, a concept including strategy to build a good relationship between corporations and their stakeholders has been introduced. Corporate social responsibility (CSR), the concept, has been practiced and developed since the 1970s receiving good responses from government and society around the world. CSR today is performed as a strategic management approached. A research by Preuss (2011, p. 23) mentions the 4Ps of innovative CSR on the basis of CSR project content, processes,



References: Fenn, R 2013, ‘Benefits of Corporate Social Responsibility’, Sustainable Business Toolkit, 14 May, viewed 22 May 2013, Galbreath, J 2009, ‘Building corporate social responsibility into strategy’, European Business Review, vol. 21, no. 2, pp. 109-127. Ingenhoff, D & Sommer, K 2011, ‘Corporate Social Responsibility Communication: A Multi-method Approach on Stakeholder Expectations and Managers ' Intentions’, Journal of Corporate Citizenship, Iss. 42, pp. 73-90. Madzimure, J 2013, ‘Let’s embrace corporate social responsibility’, Nehanda Radio, 19 May, viewed 22 May 2013, Preuss, L 2011, ’Innovative CSR: A Frame Work for Anchoring Corporate Social Responsibility in the Innovation Literature’, Journal of Corporate Citizenship, Iss. 42, pp. 17-33.

You May Also Find These Documents Helpful

  • Good Essays

    paper and chemical cellulose. Its business is conducted through three business units: Sappi Fine Paper, Sappi Forest Products and Sappi Trading. Sappi has been serving Southern Africa with high quality paper since it was formed in 1936. This huge company has five pulps and paper pills and produces 1 million tons of paper and 1 million tons of pulp per year. Slide 2: Established by Sappi on 2nd June 2000, the KwaDukuza Resource Centre near Stanger Mill gives every member of the surrounding community…

    • 1011 Words
    • 5 Pages
    Good Essays
  • Better Essays

    part will be the brief introduction in Corporate Social Responsibility (CSR) and term of “GreenWashing”. The second heading will be explaining why companies engage and emphasis so much in Cooperate Social Responsibility (CSR). Followed by a brief discussion and in the last part some recommendations are given based on the analysis, followed by the conclusion of the report. References will be enclosed in this report. 1.0 Introduction Nowadays, companies faced a trend to be more involved with…

    • 1303 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Brief Description of CSR Practices by Bangladeshi Companies 10 A Description of Reporting Practices Including Reporting of CSR Activities 12 * Part Two: Statement of the Problem Emphasis on Business Involvement in CSR Activities 15 Theoretical Discussion on CSR Practices 19 Why The Reporting Necessary in relation to CSR Practices 22 Standard of Listed companies in Bangladesh with Regard to Social Audit 23 * Part Three: Objectives, Scope…

    • 4961 Words
    • 20 Pages
    Powerful Essays
  • Satisfactory Essays

    Corporate Social Responsibility Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. A company’s sense of responsibility towards the community and environment (both ecological and social) in which it operates. Companies express this citizenship (1) through their waste and pollution reduction processes, (2) by contributing educational and social programs, and (3)…

    • 538 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    What is Corporate Social Responsibility? In an age in which environmental and social issues are top of mind for many consumers, businesses can no longer exist in a bubble. Today's shoppers aren't just looking for the best price and quality — they expect the companies they patronize to do good with their dollars and make a positive impact on the world around them. To this end, many organizations are now making social responsibility a top priority. Corporate social responsibility (CSR) refers to…

    • 707 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Corporate Social Responsibility CSR is a win- win opportunity for companies, financial investors and society at large * Corporate Social Responsibility * “CSR is about how companies manage the business processes to produce an overall positive impact on society.” Business has a responsibility to give it back to society * Corporate Social Responsibility Corporate social responsibility (CSR): * An obligation, beyond that required by the law and economics, for a firm to pursue…

    • 3307 Words
    • 14 Pages
    Good Essays
  • Good Essays

    21st century has proven to be an interesting period for businesses. With the invention of social media and the availability of information on-demand through the internet and mobile devices, businesses are constantly facing scrutiny from the public eye in regards to how they conduct themselves. Gone are the days of the 90’s when a business didn’t have to place much emphasis on their ethical responsibilities. Today however, a business must be very precise and careful in how it operates. Whether it…

    • 893 Words
    • 4 Pages
    Good Essays
  • Best Essays

    The benefits and disadvantages of co-operate social responsibility By Mahamed Abdi Studying for Business SM1007 Student Number: 0747672 There is an ongoing debate over business roles in society which revolves around two opposing arguments. On the one hand, it is argued that CSR issues are not suitable to corporate agenda. This point of view maintains that corporations and society pursue different goals, and that the aims of one can only be achieved at the expense of the other. Companies are…

    • 2036 Words
    • 6 Pages
    Best Essays
  • Powerful Essays

    University, Denmark. ABSTRACT: The role of business in society has been debated in economic literature for a long time. Corporate Social Responsibility requires companies to acknowledge that they should be publicly accountable not only for their financial performance but also for their social and environmental record performance. More widely, CSR encompasses the extent to which companies should promote human rights, democracy, community improvement and sustainable development objectives throughout the…

    • 7707 Words
    • 25 Pages
    Powerful Essays
  • Good Essays

    Corporate social responsibility – Milton Friedman versus Charles Handy Corporate social responsibility has been a controversy topic for many economists. Some think that a corporate does not have any social responsibility while others believe a corporate does have some social responsibility as it exists in the society and is using the resources of the society. Milton Friedman and Charles Handy are the two typical representatives for these two contrast ideas which are reflected through the two famous…

    • 903 Words
    • 4 Pages
    Good Essays