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Ethos Pathos Logos

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Ethos Pathos Logos
ETHOS PATHOS AND LOGOS
Ethos: connection made to the audience, credibility to the author or the opposite
If you go to a website, how do you believe it? You look at who’s writing it and what they have done in life. Is the author quoting people, giving stats, people talked about

Pathos: emotional impact, Miley talks about her love life, is crying in the video, interview about what wrecking ball means to her and why people should not judge her

Logos: the facts of the article, so that Miley made this video, it made this amount of views, she won this award, stats and evidence

Rhetorical strategy- tactic to get a response: like a metaphor, imagery, alliteration,

Rhetorical fallacy: a way to manipulate the viewer, to win an argument without evidence just twisting of words and beliefs.

Slippery slope: X to Y: if I fail this class, I’m not going to pass, not going to get into college, not going to get a major, not going to make money, live on the streets, and going to die.
So if I fail this class, I’m going to die.

Red Herring – john Maccain has 7 houses but it distracts the fact of the matter that he wanted to be president. Gets the attention away from the main argument.

Non-sequitur: does not follow, Clinton was only elected because people felt her husband cheated on her

Post hoc – fallacy of causation, Ernie thinks the banana is keeping gators away from sesame street when in reality, there are no gators around but Ernie thinks its due to his banana.

Bandwagon: everyone does it, so I do to. It’s a Jewish holiday but no one attends school.

Ad Hominem: attacks what someone (senator) has done wrong instead of speaking of his ideas to become senator

False Authority: Where someone makes an opinion and concludes something without being mastered in the subject or having knowledge to make the analogy.
Hollywood actor commenting on physiology but not being a physiologist is an example.

Overgeneralization: Laura wears a yellow shirt so

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