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Ethical Framework of Decision Making

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Ethical Framework of Decision Making
Ethical Frameworks of Decision Making: A Case Study on Marketing of Pharmaceutical Products.
By:

Dr. Chandra Singh chandra_singh62@yahoo.com Ph:- +919430466694
Lecturer
L. N. Mishra Institute of Eco. Dev. & Social Change,Patna-1.,
Magadh University, Bodh Gaya, Bihar, India.

Dr. Chandra Singh has teaching experience of more than 22 years. His areas of interest are Marketing research Methodology, Research, Business Statistics, and Quantitative Techniques. He has published a book on the conditions of management teachers. He has completed seven sponsored research projects funded by international, national and state level organizations. Dr. Chandra has attended various national and international level seminars/ conferences/ workshops. He has attended training programme abroad also.

Mr.Pramod Kumar priyamod@yahoo.com Ph:- +919835236704
Adjunct Faculty and Research Scholar
L. N. Mishra Institute of Eco. Dev. & Social Change,Patna-1.
Magadh University, Bodh Gaya, Bihar, India.

Mr. Pramod Kumar has experience of teaching and guiding the student of Management of master degree for more than three years. His areas of interest are Sales and Distribution Management, Marketing Management, Marketing Research and Managerial/Business Ethics. Mr. Pramod has grass root experience in industries for two years. He has worked with AVERY INDIA, ALKEM LAB’S LTD. and ICICI Bank. Mr. Pramod has participated and presented papers in National and International Seminars/ Conferences. His Papers are published in national journals and symposia. He is pursuing Ph.D. from Magadh University.

Dr. Shiv Deo Singh sivdeosingh@yahoo.com Ph:- +919905012611
Lecturer
L. N. Mishra Institute of Eco. Dev. & Social Change,Patna-1,
Magadh University, Bodh Gaya, Bihar, India.

Dr. Shiv Deo Singh has teaching experience of more than 24 years. His areas of interest are International Business, International Marketing Management and Marketing Management. He has written a book on the



References: 32 Chakraborty, S. K., Human Response in Organisations, Calcutta: The Standard Literature Co. (p) Ltd., 1985 33 Manuel G 37 Brown , M.B. 1993.Fair Trade. London: Zed Books. 38 United Nations General Assembly (1987) Report of the World Commission on Environment and Development: Our Common Future. Transmitted to the General Assembly as an Annex to document A/42/427 - Development and International Co-operation: Environment. 39 Ott, K. and P. Thapa (2003) Greifswald 's Environmental Ethics Steinbeckerverlag Rose ISBN 3931483320. 41 Holmberg, J. and Robèrt, K-H. (2000). "Backcasting from non-overlapping sustainability principles – a framework for strategic planning." International Journal of Sustainable Development and World Ecology”. 1. Norton, B. (2005). Sustainability, A Philosophy of Adaptive Ecosystem Management. Chicago: The University of Chicago Press.

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