Employee Exit Procedures

BTECH Higher National Diploma in Business

|Unit Number and Title |19. Marketing Planning |
|Start Date |20/9/2012 |
|Assignment Due Date |4/10/2012 |
|Assessor Name |Mr. Ashutosh Pradhan |

|Assignment No |1. |
|Assignment Title |Marketing Planning for Smart Phone |
| |1800 word count |
|Assignment Brief |This is a descriptive assignment that allows students to prepare a complete marketing|
| |plan. |

Assignment Task/Description

Learning Outcomes achieved in the assignment:
By completing this assignment successfully, the learner would have achieved the following learning outcomes:-

| |1.1 review changing perspectives in marketing planning |
|LO1 Be able to compile marketing audits |1.2 evaluate an organisation’s capability for planning its future |
| |marketing activity |
|