Electronic Commerce-Case Study

Pages: 5 (5143 words) Published: July 27, 2014
Chapter 1 – Introduction to Data Communications
Th is is th e b egin n in g of a cu m u la tive ca s e s tu d y a b ou t a fictit iou s fir m we ca ll Next-Da y Air S er vice (NDAS ). Th e ca s e s t u d y b egin s h er e in Ch a p ter 1 a n d con tin u es th r ou gh ou t th e r es t of th e b ook . It r equ ir es you to com p lete ta s k s th a t a r e r ela ted to top ics cover ed in ea ch cor r es p on d in g ch a p ter of th e text. Th e en d of ea ch ch a p ter con ta in s th e ca s e n a r r a tive, r ela ted figu r es , a n d a s et of qu es tion s a n d p r ob lem s . Th es e d o n ot h a ve on e u n iqu e s olu t ion . Th er e a r e too m a n y a lter n a tives wh en d ea lin g with LANs , WANs , MANs , BNs , a n d th e In ter n et, s o a r ea lis t ic n etwor k d es ign a n d d evelop m en t p rob lem ca n h a ve s evera l wor k a b le a n s wer s . As with a n y r ea l-life p r ob lem with a m b igu ities or u n r es olved con s id er a tion s , you m u s t m a k e you r own a s s u m p tion s . Feel fr ee to r ea d a h ea d or u s e th e in d ex to fin d r ela ted s u b jects th a t s u p p or t you r r ecom m en d a tion s . You r in s tr u ctor m a y p r ovid e a d d ition a l gu id elin es r ega r d in g r ep or t for m a ts , Web a n d lib r a ry r es ou r ces , k ey a s s u m p tion s , a n d th e lik e for th e va r iou s qu es tion s a n d p r ob lem s p r es en ted in th is ca s e s tu d y. Be s u r e to p r ovid e a d equ a te ju s tifica t ion for a n y r ecom m en d a tion s you m a k e.

(NDAS ) wa s fou n d ed in 1 9 8 5 to com p ete in th e exp a n d in g m a r k et for over n igh t p a ck a ge d eliver ies . NDAS p r ovid es loca l p ick u p a n d d eliver y of th es e p a r cels a n d oth er s m a ll fr eigh t item s . Th e fou n d er s in itia lly r es tr icted th eir effor ts to th e r a p id ly gr owin g cen tr a l Flor id a r egion . To s u p p or t its op er a tion , NDAS p u r ch a s ed a fa cility n ea r th e Ta m p a In ter n a tion a l Air p or t. Th is fa cility con s is ted of a m a in b u ild in g a n d a s econ d a r y b u ild in g for d is p a tch a n d fleet m a in ten a n ce. Beca u s e NDAS in ten d ed to exp a n d its s er vices th r ou gh ou t th e s ou th ea s ter n Un ited S ta tes , th is fa cility a ls o s er ved a s NDAS ’s cor p or a te h ea d qu a r ter s . Between 1 9 8 5 a n d 1 9 9 2 , NDAS exp er ien ced very r a p id gr owth . As b u s in es s volu m e in cr ea s ed a n d th e com p a n y’s r ep u ta tion b eca m e fir m ly es ta b lis h ed , exp a n s ion of th e fa cility b eca m e im p era tive. Con s equ en tly, NDAS p u r ch a s ed la n d a d ja cen t to its cor p or a te h ea d qu a r ter s s o it wou ld h a ve r oom to r eloca te b oth th e m a in ten a n ce s h op a n d th e com p a n y’s veh icle p a rk in g lot. In a d d ition , NDAS tr ip led th e s ize of its b u ild in g to a ccom m od a te its gr owin g b u s in es s . Fin a lly, in 1 9 9 4 , NDAS com p leted th e exp a n s ion of th e office b u ild in g to h ou s e its cor p or a te op er a tion s . As its b u s in es s volu m e in cr ea s ed , NDAS r ea lized it h a d to d evelop b r a n ch offices th r ou gh ou t its s er vice r egion to con tin u e gr owin g. In a d d ition to th e cor p or a te offices in Ta m p a , NDAS a ls o p u r ch a s ed or lea s ed fa cilit ies in s ever a l oth er s ou th ea s ter n cities , in clu d in g Or la n d o, Mia m i, Atla n ta , New Or lea n s , Da lla s , a n d Mem p h is . Ca s e Figu r e 1 –1 is th e NDAS m a p of op er a tion s . NDAS a ls o con tr a cted with Ch ica go-b a s ed fir m Over n igh t Deliver y, In c. (ODI) to p r ovid e over n igh t s h ip p in g s er vice b etween Atla n ta a n d th e gr ea ter Ch ica go a r ea . NDAS a ls o en ter ed in to s im ila r a gr eem en ts with oth er a ir ca r r ier s . Th e p u r p os e of th es e a gr eem en ts wa s to en a b le NDAS to p r ovid e s er vice th r ou gh ou t th e Un ited S ta tes . As Ca s e Figu r...
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