Effects of Routing

The first step the Johnson Company should take to reach out to new and old customers is by updating their web presence. Making a company website allowing customers to order products online can and will make it easier and more accessible to people who online shop. Also provide gift cards and a weekly newsletter sign up to help inform customers of new products and or events. Setting up social media accounts on Facebook, twitter, and LinkedIn will help notify people of their existence.

To stand out from other businesses they should update their advertisement methods by having billboards and televised ads to draw attention of possible new customers. Setting up video chat and IM messaging on a customer service aspect will give the company a person to person feel, which will help to company stand out from others.
By making these changes the Johnson Company should have at least a fighting chance to keep up with the flow of change.

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra

If you don’t know where you’re going, you’ll end up someplace else.
—Yogi Berra