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Effects of Facebook

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Effects of Facebook
Journal of Media and Communication Studies Vol. 3(4), pp. 144-150, April 2011 Available online http://www.academicjournals.org/jmcs ISSN 2141 – 2545 ©2011 Academic Journals

Full Length Research Paper

The influence of facebook usage on the academic performance and the quality of life of college students
Faycal Kabre* and Ulysses J. Brown
Savannah State University, 10611 Abercorn Street Apt 79, Savannah, GA 31419, United State.
Accepted 4 April, 2011

This research study examines the impact of facebook usage on the academic performance and the quality of life of college students. With the advent of the internet, more denizens are spending time on social networks as a way to expand both their personal and business relationships. We used structural equation modeling to evaluate the hypotheses. Findings indicate that the dispositional factors may influence the endogenous variables in our model. We discuss the limitations of the study, the implications, and future research directions. Key words: Facebook, college students, academic performance, quality of life, social network. INTRODUCTION Facebook as well as twitter or myspace can be fun, with everyone from teenagers to grandparents trolling for friends. For many, these tools still represent more of a diversion than a legitimate business tool. However, social networks are making significant in roads into the business practices of corporations. Created in 2004 by Harvard Sophomore student, Mark Zuckerberg. Facebook was first targeted to Harvard students and then expanded to high school and college students. Today, with more than 500 million active users worldwide, facebook is arguably one of the most popular social networks. The focus of this study is to determine the level of impact facebook has on the quality of life of college students and their academic performance. Previous studies have evaluated the impact of self-efficacy, stress, and other variables on the performance of college students. In this

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