Dubai Islamic Bank Report
Table of Contents
Chapter 1 INTRODUCTION & HISTORY 2
1.1) Introduction 2
1.2) Products and Services 4
1.2.1) Products 4
1.2.2) Services 6
1.3) Departments: 14
Chapter 2 COMPANY ANALYSIS 18
2.1) SWOT Analysis: 18
2.2) Competitor Analysis 21
2.3) Financial Analysis 23
Chapter 3 MARKETING ANALYSIS 24
3.1) Target Market: 24
3.2) Marketing Mix: 24
3.3) Positioning: 26
Chapter 4 EXPERIENNCE & CONTRIBUTION 27
4.1) Account Opening: 28
4.2) CRO: 28
4.3) Relationship Department: 29
Chapter 5 SUMMARY & RECOMMENDATIONS 30
References 32
Appendices……………………………………………………………………………………………………………………………………..………………..33
Chapter 1
Introduction and History
1.1) Introduction
Thirty years ago, Dubai Islamic Bank ( 'DIB ') created history by becoming the world 's first Islamic Bank. Today, Islamic banking has become one of the fastest growing economic sectors with over 300 financial institutions, with assets estimated at over US $300 billion providing Islamic financial services. Despite huge growth in the sector DIB continues to be the industry pioneer and undisputed market leader to date. Since its inception, DIB has evolved from a retail bank to a fully fledged bank catering to almost all the requirements of its customers in providing Sharia-compliant solutions to major local and international companies. It has constantly upgraded its services to private individuals, who remain a highly valuable element of DIB 's customer base. By combining the best traditional Islamic values with high-standard technology and innovation, DIB is committed to not only fully comply with the principles of Shari’a in all its financial dealings but to also facilitate its customers who venture into the world of Islamic banking in such a befitting way that they would feel reaping the best rewards of both the worlds. For its outstanding performance and contribution to Islamic financing, DIB received the Best Islamic Bank in the Middle East Award (2006) by both
Chapter 1 INTRODUCTION & HISTORY 2
1.1) Introduction 2
1.2) Products and Services 4
1.2.1) Products 4
1.2.2) Services 6
1.3) Departments: 14
Chapter 2 COMPANY ANALYSIS 18
2.1) SWOT Analysis: 18
2.2) Competitor Analysis 21
2.3) Financial Analysis 23
Chapter 3 MARKETING ANALYSIS 24
3.1) Target Market: 24
3.2) Marketing Mix: 24
3.3) Positioning: 26
Chapter 4 EXPERIENNCE & CONTRIBUTION 27
4.1) Account Opening: 28
4.2) CRO: 28
4.3) Relationship Department: 29
Chapter 5 SUMMARY & RECOMMENDATIONS 30
References 32
Appendices……………………………………………………………………………………………………………………………………..………………..33
Chapter 1
Introduction and History
1.1) Introduction
Thirty years ago, Dubai Islamic Bank ( 'DIB ') created history by becoming the world 's first Islamic Bank. Today, Islamic banking has become one of the fastest growing economic sectors with over 300 financial institutions, with assets estimated at over US $300 billion providing Islamic financial services. Despite huge growth in the sector DIB continues to be the industry pioneer and undisputed market leader to date. Since its inception, DIB has evolved from a retail bank to a fully fledged bank catering to almost all the requirements of its customers in providing Sharia-compliant solutions to major local and international companies. It has constantly upgraded its services to private individuals, who remain a highly valuable element of DIB 's customer base. By combining the best traditional Islamic values with high-standard technology and innovation, DIB is committed to not only fully comply with the principles of Shari’a in all its financial dealings but to also facilitate its customers who venture into the world of Islamic banking in such a befitting way that they would feel reaping the best rewards of both the worlds. For its outstanding performance and contribution to Islamic financing, DIB received the Best Islamic Bank in the Middle East Award (2006) by both
References: Van Horne, J.C., & Wachowicz, J.M. (2008). Fundamentals of Financial Management.(13th ed.). Griffin, R.W., & Ebert, R.J. (1998). Business. (5th ed.). Upper Saddle River: New Jersey Kotler, P., & Armstrong, G. (2007). Principles of Marketing. (12th ed.). Cravens, D.W., & Piercy, N.F. (2008). Strategic Marketing. (9th ed.). Lynch, R. (2006). Corporate Strategy. (4th ed.). Shim, J.K. & Siegel, J.G. (2003). Managerial Finance. http://www.dibpak.com http://www.dibpak.com/products&services