Preview

Dragon Fruit Farm And Manufacturing Of

Satisfactory Essays
Open Document
Open Document
306 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Dragon Fruit Farm And Manufacturing Of
Dragon fruit farm and manufacturing of dragon fruit wine
Dragon fruit is also known as Pitaya, is a superfood as it is whole plant foods that has numerous health benefits, and include a whole array of phytonutrients, including vitamins, minerals, fiber and antioxidants. The local demand of this superfruit is getting higher, which is 45%, ranked as the third place, based on the Fruits Survey Findings 2013. Dragon fruit has been used as an ingredient for flavorings, cocktails, as well as wine.
The idea is to start a dragon fruit farm in Malaysia and manufacture various ranges of products from the dragon fruit, major selling point is dragon fruit wine. We open the door to the public for visit our farm and the manufacturing process. As of today, there is only one dragon fruit wine manufacturer based in Kluang, Johor. We plan to be the largest manufacturer and exporter of the dragon fruit wine in Malaysia.
We focus on the growth and development of the entire farm to ensure the premium quality of our dragon fruit wine. This business starts with planting, fertilizing, care and maintenance as well as pest control. The dragon fruit takes 3 to 4 months to harvest. The dragon fruit will be used to produce wine and thus sell at the souvenirs shop in the farm. We also sell the wine to retail stores to reach larger share of market. Furthermore, we export the wine to neighboring countries such as Singapore.
Increasing consumer awareness of nutrition value has created the demand for functional and healthy drinks. As the wine improves blood circulation, when it combines with dragon fruit which has been proven of various health benefits, consumer can enhance their health while enjoying the wine. Furthermore, the dragon fruit has no documented side effects. It is safe for consumption even by pregnant and breast feeding mothers.

You May Also Find These Documents Helpful

  • Good Essays

    Bonny Doon Case

    • 2560 Words
    • 11 Pages

    Bonny Doon Vineyards, a successful winery business based in Santa Cruz, California, has grown from selling 5,000 cases of wine a year in 1981 to 200,000 cases a year in 1999. To keep growing and be more profitable, the business must choose amongst three possible strategic directions. The first strategy is to start importing wines from Europe into the United States. The second alternative is branching into a retail outlet for unusual wines of great value, accompanied by a high level of service. Lastly, the business’ D.E.W.N could be expanded to include wines not made by the company itself but by other wineries that follow the same values and philosophy.…

    • 2560 Words
    • 11 Pages
    Good Essays
  • Good Essays

    Bonny Doon Analysis

    • 1373 Words
    • 5 Pages

    The wine making industry in California is fragmented, composing of 847 brick and mortar wineries. Approximately 88% of their production is sold domestically in the United States, which demonstrates the high level of demand for Californian wine in the U.S. Furthermore, demand for Californian wine outside of the U.S has risen “rapidly,” due to its “ripened” flavor. Historically and moving forward, the key success factor in the wine industry is the flavor of wines – or in other words, product quality.…

    • 1373 Words
    • 5 Pages
    Good Essays
  • Good Essays

    The global wine industry involves two distinct activities, viticulture and winemaking. Viticulture is the cultivation and harvesting of grapes and winemaking is the production of an alcoholic beverage via the crushing and fermentation of grapes. The spatial distribution of winemaking is now known as to be either old world or new world and the characteristics of these different areas determine the kind of wine and also quality of the wine produced. Looking into the future of the viticulture and winemaking industries the challenges they are expected to encounter are complex.…

    • 834 Words
    • 4 Pages
    Good Essays
  • Good Essays

    With the slow growth in domestic wine sales, accompanied by an oversupply of wine grapes export markets have become a key driver in sales growth. Watershed has focused its marketing efforts on Asia and in particular China. The high Australian dollar has impeded export growth, however exports remain the primary source of growth for premium wine sales.…

    • 1729 Words
    • 8 Pages
    Good Essays
  • Good Essays

    We can also get antioxidants by maintaining a healthy diet. Eating fruits that are rich in antioxidants can also help the body. Quercetin belongs to a group of plant pigments called flavonoids that give many fruits, flowers, and vegetables their colors. A flavonoid is a group of plant metabolites thought to provide health benefits through cell signaling pathways and antioxidant effects. Quercetin is found in fruits and vegetables, such as especially onions, citrus, apples, dark berries, grapes and olive oil. Green tea and red wine has also been noticed for having high amounts of quercetin. There are many great benefits of taking quercetin.…

    • 1036 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Wine production involves two parts of economic activity – viticulture and wine making in the winery. In the global context, wine production is dynamic due to the influence of globalization, technological advancements and extensive research. These have essentially influenced the nature, spatial patterns and the ecological dimensions of the wine industry.…

    • 956 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Poistioning Strategy

    • 2121 Words
    • 9 Pages

    B. Sidewell, J.Y. Chow M, Soccico, (2010) China: the world’s fastest growing market for wine-challenge and opportunities for Australian exporters Food and agribusiness research and advisory…

    • 2121 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Caimito Leaves

    • 436 Words
    • 2 Pages

    The fruits are delicious as a fresh dessert fruit; it is sweet and best served chilled. Infusions of the leaves have been used against diabetes and articular rheumatism. The fruit has anti-oxidant properties.[1],[2] The bark is considered a tonic and stimulant, and a bark decoction is used as an antitussive. The fruit also exist in two colors, dark purple and greenish brown. The purple fruit has a denser skin…

    • 436 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Focusing on market scale and branding expertise, these opponents have capitalized on the globalization of the wine industry. Recently, more and more wine production is taking place in “New World” regions such as parts of Australia, Chile, and the United States, which have gained a strong comparative advantage in the wine industry.…

    • 1318 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    In the 1960s, 1970s or even 1980s, if you ask someone, which countries produce the best wine in the world? They would have said France, Italy or Spain. However, if you ask someone the same question nowadays, the answer would be different. The new wine industry players such as Australia, the United States and Chile are changing the global industry structure, leading the global industry trend, and challenging the traditional wine makers by introducing innovations at every stage of the value chain.…

    • 2410 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    The purpose of this report is to provide Penfolds Winery all the information needed by the company to expand its business interests into Brazilian wine market. The data will be gathered through extensive research of the Brazilian wine market and an internal analysis of Penfolds winery to discover the what the company has and what it needs to have in order for the Brazilian enterprise to be successful. The recommendation will be based on a SWOT analysis of the company and a PESTL analysis of Brazil, which will provide enough information for the company to begin its expansion into the Brazilian market. The end result is the establishment of a Penfolds vineyard in Brazil to exploit the tropical soil and choice grapes grown there and combine them with grapes from Australian grapes using Penfolds winemaking philosophies.…

    • 2142 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    This chapter presents the written and published local and foreign materials used by the researcher in gathering information about the Durio zibethinus Linn. and hepatoprotective property determination.…

    • 1363 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    P Guajava Lab Report

    • 1557 Words
    • 7 Pages

    Similar diet is given to all the group describe bellow including this group of mice as per guideline of CPCSEA. This group has not given any of drug or exposure after inducing diabetes. All the mice are positively increase the blood sugar level. During the experiment one mouse was died on 7th day. One other group having three mice was administrated with known drug (Glimepiride) given the positive response towards the reduction of blood glucose level in all the mice. In this experiment one mice was died followed by 7th day. Average blood glucose of all the mice was taken for plotting the graph. A.N. Nagappa at al,2003, study the effect of the petroleum ether, methanol, and aqueous extracts of Terminalia catappa Linn (combretaceae) fruit, on fasting blood sugar levels and serum biochemical analysis in alloxan-induced diabetic rats were investigated. All the three extracts of Terminalia catappa produced a significant antidiabetic activity at dose levels 1/5 of their lethal doses. Concurrent histological studies of the pancreas of these animals showed comparable regeneration by methanolic and aqueous extracts which were earlier, necrosed by alloxan. Rao and Naidu (2010) suggested that the plant extract (methanolic) of Rhinacanthusnasutus was capable of ameliorating at the dosage of 200 mg/kg, hyperglycaemia in streptozotocin-induced diabetic rats and could be a potential source for isolation of new orally active agent(s) for anti-diabetic therapy. Mohammed Fazil Ahmed et al,2010, conclude that alcoholic whole plant extracts of Vincarosea at high dose (500mg/kg) exhibited significant antihyperglycemic activity. These extracts also showed improvement in parameters like body weight and lipid profile as well as regeneration of cells of pancreas and so might be of value in diabetes treatment. Further investigation is in necessary to determine the exact phytoconstituents (s) responsible for antidiabetic…

    • 1557 Words
    • 7 Pages
    Good Essays
  • Better Essays

    Opportunities- China’s growing market especially in the wine sector is one of biggest opportunities Golan Heights can tap on. The increasing segment of new world wine drinkers in China provides an opportunity for Golan Heights to establish and develop brand loyalty. The Chinese consumers taste in wine has been evolving and the new world wines seem more approachable, which can be a great advantage to Golan Heights. Chinese wineries continue to look for collaboration with international companies that can provide Golan Heights an opportunity to expand into the Chinese market. The consumer confidence in domestic and Old World Wine has decreased due to counterfeiters…

    • 1271 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Dragon fruit

    • 842 Words
    • 4 Pages

    According to Vietnam's fruit and vegetables Association (VINAFRUIT), in recent years, export of Vietnam dragon fruit has impressive growth rate , approximately 70-80%, and this year predicts that it will reach about 40-50%. Currently, there are 32 provinces, with approximately 25.000ha for dragon fruits, annual output of 460 thousand tons /year, export turnover to achieve US $150 million. This fruit was first planted in Nha Trang and Binh Thuan, now it is grown mainly in three localities: Binh Thuan, Tien Giang (Cho Gao) and Long An (Chau Thanh district). Thanks to its high economic efficiency, dragon tree is being widely planted in several other localities in the Cuu Long (Mekong Delta), the South East and the North.…

    • 842 Words
    • 4 Pages
    Good Essays

Related Topics