Customer Satisfaction Survey of Icici Prudential Lie Insurance Corporation

Analysis and Interpretation: Demographic Factors:
Age Of the Respondents:
Age of Respondents
Less than 25 35-45 25-35 More than 45 Total Frequency 14 23 9 4 50 Percent 28.0 46.0 18.0 8.0 100.0

Age Of Respondents
25 20 15 10 5 0 14 9 4 Frequency 23

ANALYSIS: From the survey it was found that amongst 50 respondents a) b) c) d) 28% of the respondents are less than 25 years old. 46% of the respondents are between 25 and 35 years of age. 18% of the respondents are between 35 and 45 years of age. 8% of the respondents are more than 45 years of age.

2.Qualification of the respondents:
Qualification of Respondents
UG Diploma PG Other Total Frequency 14 9 16 11 50 Percentage 28.0 18.0 32.0 22.0 100.0

Qualification of Respondents
18 16 14 12 10 8 6 4 2 0 UG Diploma PG Other 9 Frequency 11 14 16

ANALYSIS: From the survey it was found that amongst 100 respondents a) b) c) d) 28% of the respondents were graduate 32% of the respondents were post graduate 18% of the respondents were diploma 22% of the respondents were other discipline

3.Occupation of Respondents: Particulars
Business Job holder professional other Total No of Respondents 16 16 11 7 50 Percent 32.0 32.0 22.0 14.0 100.0

Occupation Of Repondents
18 16 14 12 10 8 6 4 2 0 Business Job holder professional other 7 Frequency 11 16 16

ANALYSIS: From the survey it was found that amongst 100 respondents a) b) c) d) 32% of the respondents are businessmen. 32% of the respondents are professionals. 22% of the respondents are job holders. 14% of the respondents are background.

4.Salary Earning Range of Respondents
Frequency Upto 1 Lakh 1lakh-3Lakh 3Lakh - 4Lakh More than 5 Lakh 11 13 16 10 Percent 22.0 26.0 32.0 20.0

Total

50

100.0

Salary Earning range of Rspondents
18 16 16 14 12 10 8 6 4 2 0 =5L Series1 11 10 13

ANALYSIS: From the survey it was found that amongst 100 respondents a) b) c) d) 22% of the respondents have an average annual income up to 1 lakh 26% of the