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Customer Feasibility Paper

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Customer Feasibility Paper
Introduction: Our company will be an online retail store and our internet address will be moc.com. The first three letters of our address will stand for Men's Outdoor clothing, which is the official name of our store. The catchy part of the address is that moc is com spelled backwards. We will only be selling clothes to men and young boys. We will have a variety of brands including Patagonia, Columbia, Mountain Hardwear, The North Face, and Kavu. We will be selling many different types of clothing garments such as shirts, pants, jackets, and shorts.
Survey:
The survey was used to see who are customers are and their interests toward our company. The survey will help us gather data to see if our company will be feasible. The survey was set up to tell us where our potential customers were from, and which clothing brands they like the most. It was also used to figure out if the customers that submitted the survey would buy from the company a multiple of times. The survey was created on kwiksurveys.com and was sent out using two Facebook and Twitter accounts. The survey was also sent out through the website, we used to create the survey. We received 135 responses and from the data that was received, we believe that our company will be very feasible. The downfall to the survey is the small amount of responses we received back. This amount of responses we received will make it difficult to truly test the feasibility of our company. A positive to the survey is the fact that we received surveys from other locations besides Mississippi. We have several from Alaska, Pennsylvania, West Virginia, Louisiana, Texas, and Missouri and this will make it easier for us to figure out if we have possible customers located outside of Mississippi. The survey consisted of twenty-one questions and covered many different aspects to each type of customer using our product. We asked questions to figure out what our customers were using our products for and be able to closely relate

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