• Custom Tailoring has fewer than 50 people
• Manager can easily control the business and make decisions quickly
• Manager can respond quickly to competitive business condition and economic changes
• Easy formation and taxation
• Freedom from government regulation.
• Easy to close
The owner manages the business and the owner is the manager at the same time. The owner prices, does the accounting and tax and helps customers. In addition, the owner controls cutting and sewing. Figure 1 shows organizational chart.
Figure1. Custom Tailoring organizational chart
OWNER-MANAGER
CUTTING EMPLOYEE SEWING EMPLOYEE CUSTOMER SERVICE EMPLOYEE
Custom tailoring 3
This organizational structure has direct lines of authority from owner-manager to employees.
The chain of command in this structure should give an opportunity for the manager to make decision quickly.
Custom Tailoring operates on a local market area. The local market area includes Neptune Beach. Neptune Beach is a city in Duval County, Florida. Neptune Beach area includes 241 sq. miles.
Competitive Analysis There are no serious competitors to Custom Tailoring in the Neptune Beach area. The key competitors are the TJX Companies, Inc., Gap, Inc. and Ross Stores Inc.
According 2008 Annual Report, “The TJX Companies, Inc ,the largest off-price apparel and home fashions retailer in the United States and worldwide, is a Fortune 200 company operating under eight nameplates with over 2,600 stores approximately 133,000 Associates” (The TJX Companies, Inc., 2009, page IFC). “Overall for 2008 net sales
References: Gaping.com, (2009). Retrieved Aug. 31, 2009, from http://www.gapinc.com/public/documents/GPS_AR_08.pdf Neptune Beach, Florida, (2009). Retrieved Sept. 01, 2009, from http://www.city-data.com/city/Neptune-Beach-Florida.html Rooss Dress for Less, (2008). In 2008 Annual Report. Retrieved Aug. 31, 2009, from http://materials.proxyvote.com/Approved/778296/20090327/AR%5F38218/HTML2/default.htm Tony’s Custom Tailoring, (2007). In Custom tailoring and Readymade. Retrieved Sept. 02, 2009, from http://www.tonycustomtailoring.com/custom.php The TJX Companies, Inc, (2009). Retrieved Aug. 31, 2009, from http://thomson.mobular.net/thomson/7/2968/3980/