Culture and Communication

Topics: Culture, Sociology, Stereotype Pages: 1 (729 words) Published: November 10, 2014
“It’s, um…. Like… It’s who we are?” “No it’s your background”. “Nah I reckon it’s this….” When asked to define culture it took our class a little while, and some fast googling, to figure out exactly what it meant. Each of us had a different idea of what culture is, which is in itself an example of our own individual culture. We each have different backgrounds and beliefs, and these come together to form a unique culture, specific to each of us. The word ‘culture’ means ‘the ideas, customs, and social behaviour of a particular people or society’ (Google, 2014), or ‘a specialised way of life for a group of people’ (Unitec, 2014). We learn the customs of those around us and take on parts of the society we live within, this gives us an important part of our identity and sense of self. Different cultures each have norms, customs and behaviours that differ from other cultures, even those that are geographically close. These can change and evolve over time, meaning culture is in a state of flux. The culture of New Zealand today, for example, is quite different to what it would have been a hundred, or even fifty years ago. Culture is changing for many reasons, two of these are acculturation and assimilation. Acculturation occurs when one culture lives within another and still retains much of its original culture. One culture might take on or acculturate certain aspects of the other culture but generally they keep to their traditional way of life and retain their own specific culture. An example of this would be a classmate of mine in high school who moved to New Zealand with her family from South Africa. When she was in class she would speak English, but at her house her culture remained much the same as it was back home, speaking Afrikaans and eating the same food as they had before. Assimilation is the process of one culture being adapted into another, usually occurring when a minority group joins a larger, dominant majority. The minority culture takes on the...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Essay about culture
  • culture and communication Essay
  • Organizational culture and communication Essay
  • Culture Is Communication and Communication Is Culture Essay
  • Culture and Communication Essay
  • Culture Communication Essay
  • Importance of Culture to Communication Essay
  • Communication Essay

Become a StudyMode Member

Sign Up - It's Free