creating a business development plan

Topics: Management, Business, Strategic management Pages: 22 (5827 words) Published: October 16, 2013
Creating a


About this Guide
This guide has been produced by Sean Toomer, Owner, MD and Epic Badass of SR Toomer, a firm of accountants, taxation advisors and business consultants based in Hampshire, for their clients, associates and business contacts. It should be used as a step by step process to create a business development plan for your business, its growth and success. SR Toomer & Co or Sean Toomer is not liable for any adverse effects caused by action taken from any of the advice, strategies, systems or processes recommended within this guide. We recommend you seek the guidance of a professional.

First things first…..
You’ve downloaded this guide for one of the following reasons: You are in business and are looking for ways to better your chances for success and grow your business
You were recommended by a contact
You’re just plain curious
You’ve recently started, or are thinking of starting your own business If the last reason is you, we recommend you check out our guide: Starting a business, which you can download for free from our website. We say this as there may be some things, important things, which you have not thought about before starting your business. This guide will help you make sure you know everything you need to know about starting a business, from choosing the right business structure for you, to how much you should pay yourself.

Get it right, from the start
Going into business for yourself is a huge step; one that should not be taken lightly. If you’re already up and running, you’ll know this. The advantages are almost never ending; independence; control; freedom to make all decisions. However, the pit falls can prove disastrous and even character breaking; working far too many hours; poor quality of life; little income. So start how you intend to finish. Whatever reason you are starting your own business, make sure that, whatever vision you have for your business, its core values, practices and operations, are implemented right from the start. For example, if your burning desire is to be a world class company and a market leader, make sure you start behaving like one right from the outset. There is absolutely no reason why you cannot act like a world class company, if that is what you are aiming for. Why would you suddenly change your operations after 10 years being established?

Imagination is your most powerful tool
‘Make time to daydream and ignore anyone who mocks you. The mocking will stop when you're able to make your dreams a wonderful reality - and they're not’
What do you daydream about now? And what future did you daydream about as a child?

Make time to daydream and ignore anyone who mocks you. The mocking will stop when you're able to make your dreams a wonderful reality - and they're not.
Free thinking is vital in business. Daydreaming is good. Ideas are the seedlings of reality which need to be nurtured into real, living, breathing enterprises.
Being a business owner means harnessing the power of your imagination constantly. Imagination has no boundaries or constraints. Great ideas are central to you and your business. Let your imagination breathe.

We’re not saying turn into one of those loopy weirdo’s you meet who constantly stare at the sky and wear grass shoes. We’re saying that sometimes you need to step out of your business and look at it from a different perspective. Always remember why you are here and where you want to go. Set aside a few hours a week thinking time (maybe in the bath or when you take the dog for a walk). Let your imagination wonder to see if you can improve any aspect of your business.

Why do you need a business plan?
‘Most people aim at nothing in life and hit it with tremendous accuracy’ If you have no aim for where you want your business to go, how will it ever get there? It’s easier to be passionate about the future if you can visualise where you want to go and how you are going to get there....
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