Corporate Social Responsibility

Topics: Social responsibility, Triple bottom line, Corporate social responsibility Pages: 3 (545 words) Published: September 29, 2014
Tim Horton’s Corporate Social Responsibility

As a Canadian, I am familiar with some of the different ways Tim Horton’s has tried to be involved in corporate social responsibility initiatives. Most Canadian children and adults are familiar with Tim Horton’s Camp day for the Tim Horton’s Children’s Foundation, as well as corporate giving, scholarships, community programs and their actions towards ethical and beneficial coffee producer partnerships. Tim Horton’s publishes a sustainability and responsibility report every year which provides consumers the overview and numbers for their previous year’s efforts and accomplishments. As visually and numerically shown in the Tim Horton’s Sustainability and Responsibility Report (2013), Tim Horton’s divides their initiatives into three categories of their “Making a True Difference”framework: goals of individual owners/stores, goals in the community, and goals for the planet. Their list of main accomplishments in all three sections is as follows: For Individuals: - Reduction of sodium in deli meats on average by 49% since 2007

- Awarded $1,980,000 in team Tim Horton’s scholarships
- 2013 Canada carbon disclosure Leadership Index
For Community: - Welcomed 17,700 children to their camps
- Raised 5.1 million dollars for local charities through Smile Cookie
- 3,925 farmers participated in coffee partnership projects in 2013 For Planet: - 17 restaurants in “Leadership in Energy and Environmental Design”
- 35% reduction in water consumption at corporate offices since 2011
- Saved over 323,500Km in production transportation form packaging changes (Tim Horton’s Sustainability and Responsibility Report, 2013) The company seems to offer all aspects of the three main sections of importance and this yearly report includes the approval and praise of several organizations:

-Named top 20 in Carbon Disclosure Project (CDP) Leadership Index in second consecutive year - One of top 50 Most...

References: Tim Horton’s Sustainability and Responsibility 2013 Summary Report. (2013). 2013 Sustainability and Responsibility Report. Retrieved September 15, 2014, from http://sustainabilityreport.timhortons.com/pdf/2013_summary_report_28pages.pdf
Zarnett, Brett. (2012, April 27). Rrroll up the rim to sustainability! (n.d.). Toronto Sustainability Speaker Series TSSS. Retrieved September 15, 2014, from http://ecoopportunity.net/2012/04/rrroll-up-the-rim-to-sustainability/
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