Consumer Behaviour
Summer Internship Programme (SIP)
Section A: Course Structure Section B: Schedule Section C: Guidelines for Report Preparation
Section A: Course Structure
1. At the end of the 3rd trimester, each student is required to undergo a summer training of six to eight weeks duration in the industry by undertaking a real life project. 2. Students will undertake SIP under the supervision of two mentors—Supervisor appointed by the company and the Faculty Supervisor assigned to every student by the Institute. During the time of summer training, progress of each student is monitored by the Institute. 3. Students are to submit the Joining Report and Synopsis of the project in the prescribed formats (refer Annexure) in accordance with the SIP activity schedule (refer Section B for details). 4. Faculty Supervisor/ Placement Manager will be in touch with the respective Company Supervisors and also meet once in-person during the SIP. 5. Students are to inform their respective Faculty Supervisors regarding the progress of work on a continuous basis. 6. Students should feel free to contact their respective Faculty Supervisors for any discussion or difficulty faced during the SIP with prior appointment. 7. After the successful completion of the project, students have to prepare a project report (80-100 pages) and are evaluated as per the Evaluation Guidelines. 8. Each student will submit two hard bound copies and a soft copy (on CD) of the Summer Internship Project Reports in the recommended format to their respective Faculty Supervisor. 9. Students are to strictly follow the prescribed format for preparing the report (refer report writing guidelines and Annexure for the prescribed formats). 10. Summer-training consists of 200 marks, and the distribution of marks is as per the Evaluation Guidelines.
11. Each candidate will have a time slot of 20 minutes for the Presentation and Viva-Voce.
Section B: SIP Schedule
Activity
Date/Periodicity
Joining report duly
Section A: Course Structure Section B: Schedule Section C: Guidelines for Report Preparation
Section A: Course Structure
1. At the end of the 3rd trimester, each student is required to undergo a summer training of six to eight weeks duration in the industry by undertaking a real life project. 2. Students will undertake SIP under the supervision of two mentors—Supervisor appointed by the company and the Faculty Supervisor assigned to every student by the Institute. During the time of summer training, progress of each student is monitored by the Institute. 3. Students are to submit the Joining Report and Synopsis of the project in the prescribed formats (refer Annexure) in accordance with the SIP activity schedule (refer Section B for details). 4. Faculty Supervisor/ Placement Manager will be in touch with the respective Company Supervisors and also meet once in-person during the SIP. 5. Students are to inform their respective Faculty Supervisors regarding the progress of work on a continuous basis. 6. Students should feel free to contact their respective Faculty Supervisors for any discussion or difficulty faced during the SIP with prior appointment. 7. After the successful completion of the project, students have to prepare a project report (80-100 pages) and are evaluated as per the Evaluation Guidelines. 8. Each student will submit two hard bound copies and a soft copy (on CD) of the Summer Internship Project Reports in the recommended format to their respective Faculty Supervisor. 9. Students are to strictly follow the prescribed format for preparing the report (refer report writing guidelines and Annexure for the prescribed formats). 10. Summer-training consists of 200 marks, and the distribution of marks is as per the Evaluation Guidelines.
11. Each candidate will have a time slot of 20 minutes for the Presentation and Viva-Voce.
Section B: SIP Schedule
Activity
Date/Periodicity
Joining report duly