Conducting an Area Canvass Plan 
The Conducting an Area Canvass Plan
This paper explains detailed information for the zip codes which are for. In this paper, it will show how this information will help the recruiter assigned to that area conduct productive lead generation and good time management for area canvassing. With the combined populations for these areas being 68,847 people (www.zipskinny.com) of which 3287 are high school juniors and 3421 are high school seniors. The demographics for these juniors and seniors are .01% Native American, 1.7% Black, 3.1% Hispanic, 1.8% Asian, and 94.73% White (www.nces.ed.gov). There are three high schools School. The Army National Guard owns 34% of the market share in these two zip codes. It is also noted that in the last 10 years the youth population has shown a decreased and the elderly population has shown an incline (www.city-data.com). This is important to note for future recruiting with less people in the target age group. When one is looking at the target area they intend to canvass, it is important to know who the important people are in the community. Those people will be referred to as VIP and COI meaning Very Important People and Centers of Influence. These are people a recruiter should be in touch with so they know what the recruiter can do to help them and the community with events, as well as them knowing how the recruiter can help the people of the community with the programs the Army National Guard has to offer. It all comes down to these people having you in mind to help a recruiter gain leads. The recruiter should start with all the high schools; this is where most of your new recruits will come from. The next areas focused on should be where high school kids hang out. Places like; gyms, sporting goods stores, restaurants, malls, and book stores. Ensure these people always have a business card with recruiter contact information on it, so they have the means to reach out with lead information. Be sure to
This paper explains detailed information for the zip codes which are for. In this paper, it will show how this information will help the recruiter assigned to that area conduct productive lead generation and good time management for area canvassing. With the combined populations for these areas being 68,847 people (www.zipskinny.com) of which 3287 are high school juniors and 3421 are high school seniors. The demographics for these juniors and seniors are .01% Native American, 1.7% Black, 3.1% Hispanic, 1.8% Asian, and 94.73% White (www.nces.ed.gov). There are three high schools School. The Army National Guard owns 34% of the market share in these two zip codes. It is also noted that in the last 10 years the youth population has shown a decreased and the elderly population has shown an incline (www.city-data.com). This is important to note for future recruiting with less people in the target age group. When one is looking at the target area they intend to canvass, it is important to know who the important people are in the community. Those people will be referred to as VIP and COI meaning Very Important People and Centers of Influence. These are people a recruiter should be in touch with so they know what the recruiter can do to help them and the community with events, as well as them knowing how the recruiter can help the people of the community with the programs the Army National Guard has to offer. It all comes down to these people having you in mind to help a recruiter gain leads. The recruiter should start with all the high schools; this is where most of your new recruits will come from. The next areas focused on should be where high school kids hang out. Places like; gyms, sporting goods stores, restaurants, malls, and book stores. Ensure these people always have a business card with recruiter contact information on it, so they have the means to reach out with lead information. Be sure to
References: http://www.zipskinny.com http://nces.ed.gov http://city-data.com