Competitive Advantage Analysis-Harley-Davidson
International Journal of Business and Management
July, 2008
Building Competitive Advantage of Locations for Automobile Industry: Changchun as the Example
Feng Han (Corresponding author) & Qiuhong Xi School of Management, Shenyang Jian Zhu University 9 Hunnan East Road, Shenyang, 130024, China Tel: 86-24-2469-2209 E-mail: hanf606@163.com
Tingyu Ma College of urban and environmental science, northeast normal university Changchun 130024, China E-mail: matingyu@sohu.com The research is financed by Liaoning Social Sciences Association of China. No. 2007lslktjjx-182 (Sponsoring information) Abstract A location must establish its own competitive advantages to meet the demand of global economy age, therefore, first, this paper brings forward the definition of competitive advantage of locations. Second, China is changing from industrial society to knowledge society, so the competitive advantage of locations for Chinese industries have the cross-characteristics of the two societies, which is globally representative. On the base of the deep influences of Transnational Corporations on automobile industry, the paper analyzes the competitive advantage of locations for automobile industry and points out the index system of that. Finally, it takes Changchun, in which there is the largest automobile enterprise FAW (First Automobile Works) in China, as the example to give out the way how to establish competitive advantages of locations. Keywords: Automobile industry, Competitive advantage of locations, Changchun In the global economy age, Transnational Corporations (TNCs) become the main economic subjects of the global economic action, so the location conditions are the key to attract the investment of TNCs. This paper considers that keeping and attracting industrial resources has been in the period of global competition for locations, and locations have to establish their own competitive advantages like nations. Locations should establish a new mechanism to improve and
July, 2008
Building Competitive Advantage of Locations for Automobile Industry: Changchun as the Example
Feng Han (Corresponding author) & Qiuhong Xi School of Management, Shenyang Jian Zhu University 9 Hunnan East Road, Shenyang, 130024, China Tel: 86-24-2469-2209 E-mail: hanf606@163.com
Tingyu Ma College of urban and environmental science, northeast normal university Changchun 130024, China E-mail: matingyu@sohu.com The research is financed by Liaoning Social Sciences Association of China. No. 2007lslktjjx-182 (Sponsoring information) Abstract A location must establish its own competitive advantages to meet the demand of global economy age, therefore, first, this paper brings forward the definition of competitive advantage of locations. Second, China is changing from industrial society to knowledge society, so the competitive advantage of locations for Chinese industries have the cross-characteristics of the two societies, which is globally representative. On the base of the deep influences of Transnational Corporations on automobile industry, the paper analyzes the competitive advantage of locations for automobile industry and points out the index system of that. Finally, it takes Changchun, in which there is the largest automobile enterprise FAW (First Automobile Works) in China, as the example to give out the way how to establish competitive advantages of locations. Keywords: Automobile industry, Competitive advantage of locations, Changchun In the global economy age, Transnational Corporations (TNCs) become the main economic subjects of the global economic action, so the location conditions are the key to attract the investment of TNCs. This paper considers that keeping and attracting industrial resources has been in the period of global competition for locations, and locations have to establish their own competitive advantages like nations. Locations should establish a new mechanism to improve and
References: ·Quantity and cost of factor —Raw materials —Human resources —Capital resources —Physical infrastructures —Administration infrastructures —Information infrastructures —Technology infrastructures Firm strategy, structure and rivalry July, 2008