Community analysis

Topics: Middle class, Working class, Social class Pages: 6 (1655 words) Published: March 12, 2014


Community analysis

Content page

Introduction………………………………………………………………………………...3

“Middle middle” class in the community…………………………………………………..4

Data used to compare and contrast my perception …………………………………………6

Using of advertising in the community……………………………………………………..7

Comsumption patterns and social class and status quo……………………………………..8

Introduction
The community that would be discussed in this community analysis is the Netherlands. This community is not a community in the United States, but the data of Flagstaff, Arizona will be used to discuss this community. Nevertheless, the geographical data of the Netherlands will be notified in this introduction to give an impression of this community. The Netherlands is a small country in Western Europe. The Netherlands borders the North Sea to the north and west, Belgium to the south, and Germany to the east. The Netherlands had an estimated population of 16,785,403 on 30 April 2013. It is the 10th most populous country in Europe and the 63rd most populous country in the world. The majority of the population of the Netherlands is ethnically Dutch. A 2005 estimate counted: 80.9% Dutch, 2.4% Indonesian, 2.4% German, 2.2% Turkish, 2.0% Surinamese, 1.9% Moroccan, 0.8% Antillean and Aruban, and 7.4% others. (Population and population dynamics; month, quarter and year". Statistics Netherlands. Retrieved 12 June 2013.) In this analysis the social class will be discussed. In the next section the ‘middle middle’ class in this community will be reviewed and examples will be given.

“Middle middle” class

In the Netherlands, a typically ‘middle middle’ class does not exist as it does in the United States of America. The class within this community is determined by income. For this section, the income will be used to determine people in the social class. The average income in the Dutch community is € 24,000,- (approximately $ 33,000) and this will be considered as the ‘middle middle’ class. In order to prepare a list of criteria for the ‘middle middle’ class in the Dutch community, first of all the demographics are discussed.

Population and size
To determine the population with an average income in the Dutch community, an average income between € 20.000 and € 30.000 is considered. According to the CBS, 2.377.000 people have an income between € 20.000 and € 30.000. Only personal income is considered in this and not the household income.

Occupation
In the United States of America, occupation is probably the most widely applied single cue we use to initially evaluate and defines individuals we meet. Obviously, in the Dutch community this cue is very important as well. Although, in the Netherlands, people with an average income, live in similar houses. People with an average income, cannot afford to live in houses those are too expensive. There is a difference in which region the person with an average income is located, because occupation in the big cities are more expensive than in small towns.

Education
Usually, people with an average income don’t have a University degree. People with an average income, usually got a middle education level degree. The school system is different in comparison with the American school system. Only the smartest students are allowed to study at a University. For the rest of the students, other education programs are provided, such as professional schools and school that are like community colleges. The ‘middle’ class usually graduated in professional schools.

By considering the following questions, there will be an insight given in how people are judged within this community: Are people in the community judged by what cars they drive, what neighborhood they live in, which sports they play, or what sorts of clothes they wear? What is typical behavior in the community? In this community, people...
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